Marketing Operations Manager

🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $89k - $133k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

⚙️ Marketing Operations

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AlphaSense

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 2011

🤖 Artificial Intelligence

💸 Finance

🏢 Enterprise

💰 Debt Financing on 2022-06

Artificial Intelligence • Finance • Enterprise

AlphaSense is a market intelligence and search platform that empowers companies to unlock critical insights across an extensive universe of public and private content, including company filings, broker research, expert calls, and market trends. Its AI-driven technology affords users the ability to conduct comprehensive due diligence with speed and accuracy, reducing uncertainty and blind spots in decision-making. Trusted by major corporations, financial institutions, and asset management firms globally, AlphaSense serves sectors such as financial services, health care, and technology by providing generative AI-powered solutions that integrate internal proprietary data with external premium content.

📋 Description

• Partner with Marketing Operations leadership to support the overall ownership and evolution of the Marketo instance • Execute the operational vision for Marketo, including lifecycle processing, lead scoring, routing logic, and system workflows • Build, maintain, and optimize smart campaigns, nurture programs, and operational processes that support scalable marketing execution • Support and maintain integrations between Marketo and CRM (Salesforce preferred) and other marketing tools • Monitor and troubleshoot sync issues, ensuring accurate and timely data flow across systems • Help maintain data integrity within Marketo through ongoing governance, normalization, and system checks • Support campaign builds across teams, including program setup, list imports, segmentation, and token population • Partner with stakeholders to ensure campaigns are executed in alignment with best practices and operational standards • Troubleshoot campaign issues and provide hands-on support to keep programs running smoothly

🎯 Requirements

• 5-10 years of experience in marketing operations or marketing automation • Strong hands-on experience with Marketo, including campaign builds, lifecycle processing, and system management • Experience supporting lead scoring, routing, and lifecycle frameworks • Familiarity with CRM systems (Salesforce strongly preferred) and marketing-to-sales processes • Familiarity with MAP (Marketo strongly preferred) • Familiarity with our core marketing systems: Demand Base, Asana, Qualified, Mobly, Swoogo preferred • Ability to troubleshoot technical issues and manage system integrations

🏖️ Benefits

• Performance-based bonus • Equity • Generous benefits program