Director of Communications

Job not on LinkedIn

🔥 0 minutes ago

🗽 New York – Remote

🗽 New York – Remote

💵 $178.8k - $223.5k / year

⏰ Full Time

🔴 Lead

🗣️ Communications

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Ava Labs

WebsiteLinkedInAll Job Openings

51 - 200 employees

₿ Crypto

🌐 Web 3

💰 $230M Initial Coin Offering - Ava Labs on 2021-09

Crypto • Web 3

Ava Labs is the developer and steward of Avalanche, a high-performance smart contracts blockchain platform that emphasizes rapid time-to-finality, low transaction costs, and energy efficiency. The company provides infrastructure and tooling for builders and enterprises, including AvaCloud for launching managed custom blockchains, Core — a native wallet for trading and bridging assets — and educational resources like Owl Explains to help onboard users to Web3. Ava Labs targets blockchain developers, decentralized application teams, and organizations exploring finance and enterprise use cases for distributed ledger technology.

📋 Description

• Develop and execute proactive media and positioning strategies for Ava Labs' key executives, including the CEO, President, and other senior leaders • Build and maintain spokesperson messaging, briefing materials, talking points, and media prep • Ensure leadership shows up with consistency, conviction, and credibility across media, panels, and public platforms • Identify and shape executive thought leadership opportunities across earned media and speaking • Own the relationships with journalists and editors across tier 1 business press (Bloomberg, WSJ, FT, Fortune, Forbes), financial media, and crypto-native publications • Drive proactive story development — not just reactive pitching • Manage embargoes, exclusives, and launch communications with precision • Build and maintain a forward-looking media calendar tied to company priorities • Serve as the communications owner of Avalanche's core narrative: "Technology Built for Business" • Develop and maintain messaging frameworks, press materials, FAQs, and positioning documents • Ensure narrative consistency across all earned media touchpoints • Partner closely with marketing and growth on brand launches, campaigns, and major announcements • Own the global speaking pipeline from sourcing to execution • Evaluate and prioritize conference opportunities based on audience quality, narrative fit, and strategic value • Ensure all confirmed speakers are properly prepared with current messaging and context • Manage the external PR agency relationship, setting strategy and holding the agency accountable to outcomes — not activity • Build and develop a lean internal communications team over time • Serve as the communications lead on breaking news, industry developments, and reputational moments • Proactively identify risks and opportunities in the media and narrative landscape • Develop and maintain rapid response protocols • Build and own the media strategy for Avalanche Summit NYC and other major ecosystem moments • Manage press outreach, credentialing, briefing coordination, and post-event narrative amplification

🎯 Requirements

• 8-10 years of communications experience, with meaningful time spent in crypto, Web3, fintech, and institutional finance • Demonstrable experience working closely with C-suite executives on communications strategy and media positioning • Established relationships with journalists and editors at tier 1 business, financial, and crypto-native publications • Deep fluency in the crypto and blockchain landscape — you understand the technology, the culture, and the institutional dynamics simultaneously • Exceptional writer across all formats: media pitches, press releases, talking points, op-eds, briefing documents, and long-form narrative • Proven track record of securing meaningful, proactive media coverage — not just press release distribution • Experience managing external agencies and holding them accountable to real outcomes • Based on the East Coast; NYC preferred for in-person collaboration

🏖️ Benefits

• Offers Token and Equity Package