Paid Media Strategist

Vaga não está no LinkedIn

🕒 Agosto 31

🇺🇸 Estados Unidos – Remoto (EUA)

💵 $65.000 - $75.000 / ano

⏰ Tempo Integral

🟢 Júnior

🟡 Pleno

📈 Marketing de Performance

🚫👨‍🎓 Sem graduação necessária

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Accelerated Digital Media

SiteLinkedInTodas as Vagas

11 - 50 funcionários

🏥 Saúde

💼 Consultoria

📣 Marketing

Healthcare • Consulting • Marketing

ADM é uma agência de marketing de performance focada em eCommerce e saúde. Tudo o que fazemos gira em torno do sucesso do cliente, e nos orgulhamos de nosso profundo conhecimento, transparência e experiência. Se o seu negócio está pronto para dar o próximo passo em seu crescimento, nossa equipe está pronta para ajudar você. Personalizamos todas as estratégias de acordo com seus objetivos e sempre exemplificamos nossos valores de ética de trabalho dedicada, integridade e colaboração.

Descrição

• Develop and execute advanced paid media strategies across Google Ads, Microsoft Ads, and social platforms, tailored to client needs and goals • Lead quarterly or monthly planning sessions and present strategic roadmaps aligned with client objectives and KPIs • Identify new opportunities to enhance campaign performance • Measure and report campaign performance, including lead trends/revenue, budget allocation, search-term quality, and other relevant metrics • Create action-oriented monthly reports with performance insights and strategic recommendations • Collaborate with immediate and cross-departmental teams on client-aligned marketing strategies • Translate clients' business priorities into strategies that deliver qualified leads and/or sales • Conduct competitor and audience analysis to inform campaign strategies and identify market opportunities and trends • Perform keyword research and analyze creative assets, providing optimization recommendations • Lead client calls and facilitate strategy discussions using accessible presentations of complex data • Stay informed about digital marketing trends, algorithm shifts, industry updates, and platform changes • Implement personalized strategies across managed platforms to maximize efficiency and ROI • Develop and execute A/B testing strategies using advanced bidding and audience targeting • Manage and optimize paid media budget allocation across channels and keywords using a test-and-learn approach • Oversee end-to-end implementation of paid media campaigns across multiple platforms • Participate in team meetings and contribute to the agency knowledge base • Perform other duties as assigned • Work remotely with limited travel obligations while remaining self-driven and accountable

🎯 Requisitos

• Minimum 2 years of paid search experience in Google Ads, Bing Ads • Experience at a digital marketing agency with client-facing experience • Experience in Google Shopping and Paid Social (LinkedIn and Meta ads) • Experience in Google Analytics and Looker Studio • Critical thinking, problem-solving, and troubleshooting skills • Strong communication skills with the ability to communicate to Customers & Teammates in an approachable, credible manner both verbally and in writing as the role is client-facing • Organizational skills with the ability to manage and prioritize multiple projects, with a sense of urgency to get things done • Customer service experience where you managed client relationships or had an influence on customer experience • Expertise and understanding in using spreadsheet functions and formulas to analyze, identify trends, and summarize data • Consultative, analytical background through agency or client freelance contracts • Ability to utilize tools such as Keyword Planner, ChatGPT or related tools to enhance, develop and evaluate optimization strategies and effectiveness • Must be located in the USA • Unable to sponsor or take over sponsorship of an employment Visa at this time

🏖️ Benefícios

• Health Insurance • 401(k) & Retirement Savings • Generous Paid Time Off • Flexible Scheduling • Remote-First Culture • Professional Development • Employee Referral Program • Additional perks designed to help you stay healthy, productive, and fulfilled both at work and at home