Industry Strategist Manager

🕒 Abril 14

🇺🇸 Estados Unidos – Remoto (EUA)

⏰ Tempo Integral

🟡 Pleno

🟠 Sênior

👔 Gerente

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Acxiom

SiteLinkedInTodas as Vagas

1001 - 5000 funcionários

Fundada em 1968

🤝 B2B

🛍️ Comércio Eletrônico

B2B • eCommerce • Marketing

A Acxiom é um provedor líder de serviços de dados que se especializa em aproveitar a gestão de dados, resolução de identidade, análises e serviços de martech para ajudar as empresas a melhorar seus esforços de marketing. Com um compromisso com o uso ético de dados, a Acxiom oferece soluções em diversos setores, como automotivo, saúde, telecomunicações, serviços financeiros e varejo. Sua expertise auxilia na otimização de estratégias de marketing para adquirir, reter e expandir os relacionamentos com clientes. A Acxiom faz parceria com plataformas renomadas como Adobe, Salesforce e Snowflake para impulsionar o marketing orientado por dados e permitir a transformação digital para seus clientes.

Descrição

• Utilize in-depth product knowledge to support data & identity sales efforts • Collaborate with cross-functional teams to determine client / prospect solutions • Provide consultation and expertise to internal and external stakeholders • Understand the broader Acxiom and agency strategies and how individual contributions align with organizational goals • Proactively identify opportunities for improvement and innovation within sales support management • Collaborate with product management on the development of new products and services based on feedback from clients / prospects • Deepen understanding of Acxiom's products, agency offerings, direct marketing strategies, and industry dynamics • Stay abreast of evolving trends in direct marketing, including key concepts, promotional channels, challenges, and solutions • Enhance knowledge of the industry landscape, including trends, vertical nuances, and competitive intelligence • Understand the differences in usage when working with regulated industry clients / prospects

🎯 Requisitos

• 5+ years of managing or processing first and third party data, preferably InfoBase • Knowledge and understanding of the role identity plays in the marketing ecosystem • Knowledge of the offline and digital marketing landscape and the role identity plays within and across platforms • Experience in data and identity sales support, with a proven track record of success • Understanding of direct marketing principles, digital media applications, and industry trends • Excellent communication and presentation abilities • Strategic mindset, with the ability to align individual efforts with broader organizational goals • Detail-oriented approach, with a focus on delivering high-quality solutions to complex challenges • Ability to travel up to 25%

🏖️ Benefícios

• Acxiom is an equal opportunity employer, including disability and protected veteran status (EOE/Vet/Disabled) • Flexible working hours • Professional development opportunities