Senior Manager, Demand Gen / ABM

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Albert Invent

SiteLinkedInTodas as Vagas

51 - 200 funcionários

Fundada em 2022

🤖 Inteligência Artificial

🧬 Biotecnologia

🔬 Ciência

💰 Seed Round em 2023-06

Artificial Intelligence • Biotechnology • Science

Albert Invent é uma plataforma completa que digitaliza síntese, formulação e ciência dos materiais para a era da IA. Combina capacidades como gestão de inventário, Cadernos Eletrônicos de Laboratório (ELN), Sistemas de Gestão de Informações de Laboratório (LIMS) e inteligência regulatória para otimizar processos de pesquisa e desenvolvimento. Confiada por milhares de químicos em 36 países, Albert Invent melhora a produtividade e acelera a inovação em pesquisa química por meio do uso de tecnologias avançadas de IA e aprendizado de máquina.

Descrição

• Own marketing-sourced and marketing-influenced pipeline targets; define and execute the channel and program mix required to hit quarterly and annual pipeline goals. • Build Albert's ABM approach from the ground up, including account segmentation, tiering, and play design, across paid, email, events, and executive engagement programs. • Architect integrated campaign programs that connect product marketing, content, events, and sales into a single, cohesive pipeline engine rather than a collection of isolated channels. • Design and run multi-touch ABM programs across LinkedIn, retargeting, outbound email alignment, and content-driven executive engagement. • Partner with sales leadership and SDRs on target account selection, outreach sequencing, and conversion strategy from initial engagement through to qualified pipeline. • Work with marketing operations to define attribution models, build pipeline reporting, and continuously test and optimize for efficiency across the funnel. • Operate as the cross-functional orchestrator of a pod spanning product marketing, content, events, marketing operations, and design, driving alignment and accountability without direct line management. • Define what pipeline success looks like beyond MQLs; set the measurement standard and hold the system accountable to revenue outcomes. • Serve as Albert's internal authority on demand generation strategy, shaping how the company scales pipeline as it defines a new category in AI-native scientific software.

🎯 Requisitos

• 7-10+ years of experience in B2B demand generation, growth marketing, or ABM roles, with a demonstrable track record of owning or directly influencing pipeline targets. • Background in SaaS or B2B technology required; experience marketing to technical audiences like VP of R&D, CTO, or CIO required. • Proven ability to build demand programs from scratch, not only optimizing existing infrastructure, in a high-growth or early-stage environment. • Hands-on experience with ABM platforms such as 6sense or Demandbase, as well as paid media execution across LinkedIn and retargeting channels. • Strong track record partnering with sales teams and SDRs on target account strategy, outreach sequencing, and MQL-to-SQL conversion improvement. • Ability to think in systems, how channels connect, how accounts move through stages, and how to turn engagement into revenue, combined with the willingness to execute directly. • Excellent written and verbal communication skills; able to engage with technical and non-technical audiences including sales leadership and executive stakeholders. • Collaborative mindset with the ability to drive outcomes through cross-functional pods across time zones without direct authority. • Experience in life sciences, scientific software, or enterprise R&D nice to have.

🏖️ Benefícios

• We care about you. • Albert works hard to create a positive environment for our employees, and we think your life outside of work is important too. • We work hard and we play hard. • We value diversity. • Growing and maintaining our inclusive and diverse team matters to us. We are committed to being a company where our employees feel comfortable bringing their authentic selves to work and have the ability to be successful — every day.