Digital Media Manager – ABM Specialist

Vaga não está no LinkedIn

🕒 Agosto 7

🥔 Idaho, Nevada, +2 estados a mais – Remoto

🥔 Idaho – Remote 🎰 Nevada – Remote 🌲 Oregon – Remote ☕ Washington – Remote

💵 $80.000 - $100.000 / ano

⏰ Tempo Integral

🟡 Pleno

🟠 Sênior

👔 Gerente

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Allytics

SiteLinkedInTodas as Vagas

51 - 200 funcionários

Fundada em 2005

📣 Marketing

🤝 B2B

🏢 Corporativo

Marketing • B2B • Enterprise

A Allytics é uma empresa de marketing full-service que ajuda empresas de tecnologia e cloud a definir e comunicar suas histórias de produtos, cloud e corporativas. Eles oferecem estratégia de negócios, marketing e criação de conteúdo, design criativo, desenvolvimento web e de aplicativos, gerenciamento de programas e workshops de marketing focados em IA. A Allytics também fornece ofertas direcionadas como Allytics Predictive Targeting (APT), um acelerador de ABM, impulsionadores de webinars e marketing de eventos, e trabalha com clientes de tecnologia de grande porte, incluindo Microsoft, Dell Technologies, Commvault, Barracuda e Veeam.

Descrição

• Support the development and optimization of account-based marketing (ABM) and lead generation programs • Build and refine custom audience targeting lists using predictive and intent-based tools • Analyze lead quality and audience engagement to recommend enhancements in targeting and segmentation • Set up, launch, and manage multi-channel digital campaigns across LinkedIn, Google Ads, content syndication, and paid email • Align campaigns with client objectives and optimize them across stages of the sales and marketing funnel • Manage media budgets across campaigns and vendors to maximize ROI and efficiency • Deliver insightful, client-ready reports with clear recommendations to improve results • Conduct A/B testing and experiment with targeting or messaging to improve conversion rates • Use Google Analytics, Tableau, and Excel to track, report, and analyze campaign performance and audience behavior • Document best practices and contribute to reusable campaign templates • Support knowledge-sharing across the team • Provide thought leadership on emerging trends in targeting, media platforms, and campaign optimization • Partner with internal creative, tracking, and project management teams to ensure accurate implementation and data measurement

🎯 Requisitos

• 4+ years of experience in B2B digital campaign management at a tech company or marketing agency • Familiarity with Account-Based Marketing (ABM), CRM systems, and audience segmentation tools • Experience managing campaigns in LinkedIn, Google Ads, content syndication, or email platforms • Proficiency in analyzing digital campaign performance, understanding lead funnels, and identifying optimization opportunities • Ability to work independently in a remote environment while actively collaborating with cross-functional teams • Excellent communication and interpersonal skills, with a client-focused mindset and comfort navigating feedback • Strong organizational and task management skills; able to prioritize and execute effectively in a fast-paced setting • Strong interest in data storytelling and developing insights that influence campaign strategy • Experience with Google Tag Manager, lead scoring, or third-party data providers • Intermediate skills in Excel, Tableau (or similar BI tools), and Google Analytics • No visa sponsorship is available • Must live in Washington, Oregon, Idaho, or Nevada • Must be legally authorized to work in the U.S.

🏖️ Benefícios

• Remote work model with in-person team-building activities • Paid Sick, Vacation, & Holiday time off • Medical, dental, vision & life insurance for benefit eligible and dependents • Employee Assistance Program • 401k