Senior Director – Marketing Planning, Transformation

🕒 Maio 28

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Axonius

SiteLinkedInTodas as Vagas

501 - 1000 funcionários

🔒 Cibersegurança

☁️ SaaS

🏢 Corporativo

💰 $200.000.000 Series E em 2022-03

Cybersecurity • SaaS • Enterprise

Axonius é uma empresa que oferece uma plataforma abrangente para gerenciamento de ativos de segurança cibernética e gestão de SaaS. Ela disponibiliza soluções que fornecem às equipes de TI e segurança um inventário completo de seus ativos, revelam problemas de segurança e automatizam ações de remediação. A Axonius se conecta a centenas de fontes de dados para agregar, normalizar, desduplicar e correlacionar dados de ativos, ajudando as organizações a gerenciar riscos, reduzir tempos de resposta a incidentes e automatizar processos. A plataforma é particularmente útil para administrar um amplo conjunto de dispositivos, usuários, softwares, aplicações SaaS e serviços em nuvem, permitindo que as empresas orientem a estratégia e eliminem tarefas manuais e repetitivas.

Descrição

• Lead annual and quarterly marketing planning processes to align marketing goals with corporate goals. • Build and evolve cross-portfolio frameworks that connect brand, demand generation, campaigns, and launch strategies. • In collaboration with RevOps define quarterly and annual goals, KPIs, and budgets that directly tie marketing efforts to pipeline creation, velocity, and revenue contribution. • Define and manage the brand process. • Build and operationalize the strategic frameworks, tools, and processes that accelerate go-to-market performance. • Design and optimize team communications, planning cadence and reporting. • Collaborate with marketing operations on executive dashboards and forecasting models for marketing performance, ROI, and contribution to business outcomes. • Build an AI Native creative design engine. • Drive AI-first marketing execution—leveraging generative AI, predictive analytics, machine learning, and automation for content creation, hyper-personalization, dynamic campaign optimization, predictive lead scoring, audience segmentation, and autonomous workflows. • Identify, pilot, and scale AI tools that dramatically improve marketing productivity, personalization at scale, and performance. • Collaborate with the internal AI team to ensure marketing is leveraging AI to help scale the organization. • Build, lead, and develop a high-performing team of designers, agents, and AI specialists. • Foster a culture of data-driven decision-making, experimentation, and innovation. • Partner seamlessly across the marketing leadership organization to help functional leaders.

🎯 Requisitos

• 15+ years of progressive marketing experience in B2B SaaS or Cybersecurity, with at least 5+ years in senior integrated marketing roles. • Proven track record building and scaling integrated marketing programs that deliver measurable pipeline and revenue impact in high-growth enterprise software environments. • Deep expertise in marketing operations, MarTech stack architecture (e.g., Marketo, HubSpot, Salesforce, analytics platforms), lead lifecycle management, and attribution modeling. • Hands-on experience with AI/ML applications in marketing (generative AI, predictive analytics, automation) and a track record of driving efficiency gains through AI adoption. • Strong analytical skills with the ability to translate data into actionable strategy and executive storytelling. • Experience leading and developing high-performing marketing teams in a remote-first environment. • Bachelor’s Degree (or equivalent experience).

🏖️ Benefícios

• stock options • attractive benefits • annual bonus