Director/Sr. Director, Discoverability

Vaga não está no LinkedIn

🕒 Abril 30

🇺🇸 Estados Unidos – Remoto (EUA)

💵 $175.000 - $260.000 / ano

⏰ Tempo Integral

🟠 Sênior

👔 Diretor

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Blueprint

SiteLinkedInTodas as Vagas

501 - 1000 funcionários

Fundada em 2013

🧘 Bem-estar

⚕️ Seguro de Saúde

🛍️ Comércio Eletrônico

Wellness • Healthcare Insurance • eCommerce

A Blueprint é uma empresa de saúde e bem-estar que se concentra em otimizar a longevidade e a saúde geral por meio de suplementos cientificamente comprovados, protocolos nutricionais e testes abrangentes de biomarcadores. Fundada por Bryan Johnson, a empresa visa capacitar os indivíduos com insights de saúde baseados em dados e planos nutricionais personalizados, promovendo estilos de vida mais saudáveis e um envelhecimento melhor. As ofertas da Blueprint incluem Kits Iniciais, Suplementos, Refeições e testes em casa para vários indicadores de saúde, projetados para ajudar os clientes a assumirem o controle de sua jornada de saúde.

Descrição

• Own the full domain migration strategy — design and sign off on the redirect and canonical architecture before any content is built on URLs that will need to move • Deploy llms.txt, robots.txt, and Schema.org structured data across all web properties to establish direct LLM citation infrastructure • Build sameAs schema linking Blueprint and other Bryan Johnson brands as the same entity. • Seed LLM authority for new brands now — own the 'Immortalism,' 'Warriors and Caretakers,' and 'Don't Die' semantic spaces in training data before the brand launches • Manage the YouTube transcript pipeline (1,012 videos, 390M views) — convert to indexed HTML at 50 pages/week with brand-agnostic URL structure • Oversee Wikipedia strategy — Don't Die philosophy article submission and Bryan Johnson biographical article updates via disclosed COI editor • Manage Wikidata entity migration — add new brands as a founded-by relationship and create linked entity before the domain migration • Brief and manage all specialist contractors and vendors: technical SEO engineer, content writer, transcript pipeline engineer, schema vendor, LLM tracking vendor, Wikipedia consultancy, PR agency • Run the weekly LLM citation tracking protocol • Manage and grow the discoverability team over time as Blueprint scales

🎯 Requisitos

• 10+ years of experience in SEO, growth, or digital media • Has personally managed a major domain migration in the GEO era — knows how 301s, canonical tags, sameAs schema, and Wikidata migrations work in practice, not just theory • Has shipped an llms.txt and tracked LLM citation pattern changes as a result • Strong understanding of how LLMs are trained and how citation authority accrues • Experience managing cross-functional teams of contractors, freelancers, and vendors simultaneously • Experience with AI search visibility platforms (Profound, Otterly.AI, or equivalent) • Comfortable operating in a fast-paced environment with high standards and minimal bureaucracy

🏖️ Benefícios

• Salary Range: $175-260k + equity + benefits