SEO Consultant

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Chartis

SiteLinkedInTodas as Vagas

501 - 1000 funcionários

⚕️ Seguro de Saúde

💰 Private Equity Round em 2012-12

Healthcare Insurance • Consulting • Health Insurance

A Chartis é uma empresa de consultoria em gestão focada na área de saúde que colabora com prestadores de serviços, pagadores, investidores e sistemas de saúde para impulsionar transformações estratégicas, financeiras, clínicas e digitais & tecnológicas. A empresa oferece serviços que incluem planejamento estratégico, fusões e integrações, experiência digital do consumidor, análises e arquitetura, ciclo de receita e melhoria de desempenho financeiro, além de consultoria especializada para seguradoras e fundos de private equity. A Chartis também opera centros de pesquisa e linhas de prática focadas em equidade na saúde, soluções para burnout e comunicações, oferecendo soluções de consultoria B2B para a indústria da saúde.

Descrição

• Understand clients’ organic growth and marketing objectives to support SEO strategy execution led by SEO Lead/Manager • Conduct keyword research and thematic segmentation based on intent, themes and other actionable insights using first- and third-party data sources • Analyze search landscape to evaluate intent, competitors, and successful tactics for visibility across Google (Gemini), OpenAI, Anthropic, Perplexity, etc. • Collaborate with team members on strategy development and execution planning - including cross-disciplinary teams • Map search behaviors to landing pages; audit client website for visibility against target keyword segments and determine which content should be optimized and where content needs to be created to address search needs • Perform technical performance assessments to identify optimization opportunities - such as, Page Experience, Accessibility, Rendering and how UX is presented to target audiences • Provide page-level recommendations and support development of briefs for content optimization and creation • Collaborate with client or agency copywriters to provide search insights, optimization requirements and growth opportunities • Audit client sites for technical issues impeding search visibility and provide recommended improvements to remedy issues • Review paid search campaign and keyword performance as an input to SEO analysis and insight creation; work with paid search team for integrated search approach • Audit brands external digital footprint to improve overall brand presentation • Update reports and dashboards for SEO performance in primarily in Google Looker Data Studio and Excel using data from Google Analytics, Adobe Analytics, Google Search Console and third-party tools (i.e. Semrush, AWR, Lumar, Sitebulb) • Stay informed on new and emerging opportunities in search, best practices, and industry updates • Support development of insights and actions based on qualitative and quantitative data analysis

🎯 Requisitos

• Proven SEO experience, 2-4 years • Strong understanding of technical and content elements that impact organic search performance rankings • Proficient in identifying issues and areas of improvement with SEO performance • Experience with website analytics tools (e.g, Google Analytics, Adobe Analytics etc.) • Working knowledge of HTML, CSS, JavaScript, and LLM prompt development and constraints as it relates to SEO • Knowledge of organic search ranking factors and search engine algorithms, with a desire to stay up-to-date on the latest in the Digital Marketing and SEO industry • Previous experience working across multiple brands or enterprise websites highly desired • Enjoy working in a fast-paced, collaborative environment; exceptional organizational skills, multi-tasking capabilities, and attention to detail • Excellent communication skills (verbal and written)

🏖️ Benefícios

• Competitive benefits plans • Retirement savings plans (401K) and vacation programs • An environment that encourages networking and collaboration across clients and other functions of the businesses • Active engagement with expert internal team members to improve skill sets and career development