Social Media, Content Specialist

Vaga não está no LinkedIn

🕒 Outubro 5

🇨🇦 Canadá – Remoto

💵 $57.237 - $71.547 / ano

⏰ Tempo Integral

🟡 Pleno

🟠 Sênior

💕 Gerente de Mídias Sociais

👻 Score fantasma 4%

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• Aberta há 40 dias.

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CWB Group

SiteLinkedInTodas as Vagas

51 - 200 funcionários

📚 Educação

🏭 Manufatura

📋 Conformidade

Education • Manufacturing • Compliance

O CWB Group é uma organização canadense dedicada ao avanço da indústria de soldagem e união através de certificação abrangente, educação, treinamento, recursos e defesa. A organização oferece certificação para empresas e inspetores, suporte ao registro ISO, educação em soldagem e cursos de micro-certificação, centros de testes e exames para soldadores credenciados, diretórios de empresas/inspetores/consumíveis certificados, pesquisa aplicada, consultoria, conferências e recursos para a indústria. O CWB Group apoia empregadores e profissionais na manutenção da conformidade com soldagem, normas e melhores práticas e opera a partir de Milton, Ontario.

Descrição

• Own and manage CWB Group's organic social media presence across LinkedIn, Instagram, Facebook, and YouTube • Maintain a consistent publishing cadence and brand voice across social channels • Build and maintain monthly content calendars aligned with campaigns, launches, events, thought leadership programs, and business priorities • Monitor brand and industry mentions, engage with the community, and flag reputational or compliance concerns • Track platform changes, algorithm updates, and emerging formats and recommend tests • Support paid social advertising campaigns, including audience targeting, creative assets, and A/B testing • Concept, script, shoot, and edit short-form and long-form video content • Create video assets for product and service promotions, client success stories, industry commentary, and campaigns • Maintain branded motion graphic templates, lower-thirds, and animated elements • Coordinate third-party production contractors as required • Monitor comments, mentions, and messages; direct users to relevant webpages or coordinate responses with Client Success • Provide photography and videography coverage at events, sponsorships, trade shows, and community events • Plan event content strategies and capture plans • Publish live and near-live social content during events • Edit and publish post-event highlight videos, photo galleries, and recap content • Track, analyze, and report monthly social media performance metrics • Recommend improvements to the Marketing Manager and Senior Manager of Marketing Strategy & Brand

🎯 Requisitos

• Post-Secondary education or equivalent • 3–5 years of progressive social media marketing experience • At least one year of experience in a B2B or professional services environment • Video editing skills for social media distribution using tools like Adobe Premier, CapCut, Instagram Edits, Munch or others • Basic graphic design and content creation skills, including Canva and/or Adobe Creative Suite products • Experience with social media scheduling and analytics tools including Sprout Social or Hootsuite • Working knowledge of LinkedIn Campaign Manager and/or Meta Business Suite for support and monitoring of paid placements • Approximately 5% travel required within Canada • Social Media program and/or courses considered an asset • Bilingual in English and French considered an asset

🏖️ Benefícios

• Comprehensive medical benefits for you and your dependents • Flexible work schedule • RRSP and pension program • Structured career development • Education and training opportunities • Remote, work-from-home arrangement

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