Head of MDU – Commercial Marketing

Vaga não está no LinkedIn

🕒 Outubro 6

🇺🇸 Estados Unidos – Remoto (EUA)

💵 $177.800 - $270.300 / ano

⏰ Tempo Integral

🔴 Especialista

🎯 Marketing

🗣️🇺🇸🇬🇧 Inglês obrigatório

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Logo of Google Fiber

Google Fiber

501 - 1000 funcionários

Fundada em 2010

📡 Telecomunicações

Telecommunications • Internet

Google Fiber é um provedor de serviços de internet de alta velocidade e uma subsidiária da Alphabet Inc. , oferecendo serviços de comunicação por fibra óptica para áreas selecionadas nos Estados Unidos. Como parte integral do conjunto de produtos e serviços do Google, o Google Fiber tem como objetivo fornecer conexões de internet rápidas e confiáveis para aprimorar a experiência do usuário em plataformas digitais.

Descrição

• Serve as gFiber’s primary leader for brand, product and growth marketing strategy, planning and execution stewardship in the MXU and Commercial space • Set strategy, segmentation, positioning, and execution for MXU residential, property owner, SMB, and strategic commercial vertical marketing • Develop comprehensive market positioning and go-to-market strategies for multi-unit dwelling and multi-tenant properties, SMB and commercial segments • Partner with product, sales, digital, operations, finance, and other cross-functional teams to align business goals and launch targeted campaigns • Conduct market research and competitive analysis to identify trends, customer needs, and service expansion opportunities • Design lifecycle marketing programs and promotional initiatives to increase MDU penetration, enhance property owner partnerships, and improve tenant and business customer experience • Monitor and analyze key performance metrics, optimize marketing strategies, report campaign effectiveness, and inform future business planning • Oversee enterprise acquisition, growth, and product marketing implementation with the wider marketing team

🎯 Requisitos

• Bachelor's degree in Liberal Arts, Marketing, Business, Real Estate, Communications, or related field • 7 years of experience in marketing, including marketing leadership roles and demonstrated success in collaborating and managing high-performing teams • 3 years of experience in MDU or SMB marketing, or Commercial telecom or technology space • Experience with developing and implementing effective marketing plans in apartment, large scale real estate, commercial development, property appraisal, B2B technology, or related fields • Proven track record of high impact marketing, exceeding brand, acquisition or growth goals • At least 5 years prior work experience in telecommunications, technology, property management, commercial development or related industries • Experience presenting to and influencing senior leadership and B2B clients • Excellent communication and interpersonal skills, with the ability to effectively communicate complex concepts to both technical and non-technical audiences

🏖️ Benefícios

• Bonus • Benefits • Equal opportunity employment • Accessible, inclusive workplace • Applicant accommodation support

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