HCP Personal Marketing Lead – Movement Disorders

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🕒 Ontem

🇺🇸 Estados Unidos – Remoto (EUA)

💵 $190.000 - $214.000 / ano

⏰ Tempo Integral

🟠 Sênior

🎯 Marketing

🗣️🇺🇸🇬🇧 Inglês obrigatório

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Logo of Praxis

Praxis

11 - 50 funcionários

Fundada em 2002

🏥 Saúde

💼 Consultoria

📦 Logística

Healthcare • Consulting • Logistics

A Praxis é uma empresa dedicada a conectar pacientes com oportunidades significativas de ensaios clínicos. Com foco na criação de programas de recrutamento personalizados, a Praxis utiliza uma variedade de ferramentas especializadas e vasta experiência em diversas áreas terapêuticas para garantir que alcancem os pacientes certos em todo o mundo. Estabelecida em 2002, a empresa enfatiza a importância do engajamento do paciente e utiliza insights sofisticados de dados para aprimorar a jornada do paciente na pesquisa clínica.

Descrição

• Own the strategy, development, execution, and optimization of HCP personal promotion and speaker programming initiatives supporting Praxis' movement disorders program. • Translate brand strategy, customer insights, and clinical evidence into compliant promotional tools and HCP engagement experiences. • Lead HCP personal promotion strategy and field promotional initiatives. • Develop and optimize sales resources, clinical data presentations, objection-handling tools, and other field materials. • Lead HCP speaker programming, including bureau planning, speaker identification and onboarding, training, program execution, and speaker readiness. • Partner with Sales and Sales Training on launch readiness, field execution, brand messaging, and feedback-driven promotional priorities. • Translate complex clinical and scientific information into customer-relevant messaging with Medical Affairs, Legal, Regulatory, and Compliance. • Lead agency and vendor partners, managing expectations, budgets, timelines, and execution quality. • Evaluate promotional effectiveness using customer insights, field feedback, speaker program metrics, and performance data.

🎯 Requisitos

• Bachelor's degree required; advanced degree in business, life sciences, marketing, or a related field preferred. • Progressive experience in pharmaceutical or biotechnology HCP marketing, including personal promotion, field promotional materials, and/or HCP speaker programming. • Demonstrated large-market pharmaceutical marketing experience required, including experience supporting broad HCP audiences and field-based promotional execution at scale. • Strong understanding of pharmaceutical promotional practices, field-based HCP engagement, and relevant regulatory and compliance requirements. • Demonstrated ability to influence cross-functional partners, manage agencies and vendors, and deliver high-quality work against competing priorities and timelines. • Strategic, analytical, and hands-on approach, with strong judgment, ownership, and the ability to navigate ambiguity and drive results in a fast-paced environment. • Position requires flexibility and willingness to travel as needed. • Comfort with screen work, basic hand coordination, focus, clear communication, and regular use of computer, devices, or office equipment.

🏖️ Benefícios

• 99% of the premium paid for medical, dental and vision plans • Company-paid life insurance • AD&D benefits • Disability benefits • Voluntary plans to personalize coverage • Dollar-for-dollar 401(k) matching up to 6% on eligible contributions • Long-term stock incentives • ESPP • Discretionary quarterly bonus • Extremely flexible wellness benefit • Generous PTO • Paid holidays • Company-wide shutdowns

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