SMB Marketing Partnerships Specialist

Vaga não está no LinkedIn

🕒 Julho 15

🗽 New York – Remoto

🗽 New York – Remote

⏰ Tempo Integral

🟡 Pleno

🟠 Sênior

💰 Gerente de Contas

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Grasshopper Bank

SiteLinkedInTodas as Vagas

51 - 200 funcionários

Fundada em 2020

🏦 Bancário

💳 Fintech

🔌 API

Banking • Fintech • API

O Grasshopper Bank é um banco digital que prioriza a inovação em soluções financeiras para pequenas empresas, startups e firmas de capital de risco. Eles oferecem uma ampla gama de serviços bancários, incluindo contas correntes e de poupança para pequenas empresas, banco para startups e opções de empréstimos, como empréstimos SBA e de capital de risco. Além disso, eles fornecem soluções de finanças integradas e banking API, demonstrando sua expertise em fintech e finanças digitais. O Grasshopper Bank foca em contas operacionais seguras e flexíveis, bem como ferramentas de gestão de tesouraria projetadas para ajudar empresas e firmas a gerirem suas finanças de forma eficaz. Com forte ênfase em banco digital, eles oferecem poderosas ferramentas online para facilitar a contabilidade, gestão de fluxo de caixa e processamento de pagamentos para seus clientes.

Descrição

• Drive the development and execution of strategic B2B and affiliate marketing initiatives aimed at accelerating deposit growth and supporting our digital lending ecosystem. • Expand Grasshopper’s deposit portfolio by identifying, onboarding, and nurturing high-value partnerships and affiliate networks. • Leverage digital channels to support the SBA lending digital application. • Serve as the primary relationship lead with our third-party affiliate agency, optimizing overall campaign performance. • Track, analyze, and report on key performance indicators (KPIs) such as Cost Per Acquisition (CPA) and partner-driven deposit volume. • Perform competitive analysis within the digital banking space. • Utilize web analytics tools to track partner traffic behavior and optimize conversion funnels. • Drive revenue growth by managing end-to-end outbound lead generation and nurture strategies.

🎯 Requisitos

• Bachelor's degree in Marketing, Communications, Business Administration, or related field • Minimum 3 years of proven experience in partner marketing, affiliate marketing, or business development, preferably within financial services, fintech, or B2B SaaS • Direct experience managing third-party agencies or affiliate networks is preferred • Experience or familiarity with SMB banking products, commercial deposits, and digital lending platforms (experience with SBA loan products is a strong plus) • Proven track record of managing digital campaigns that directly contributed to revenue targets or sales pipelines, with a deep understanding of the B2B sales cycle, particularly within financial services/banking • Strong ability to collaborate across Marketing and Sales departments, with experience aligning lead quality with team revenue goals • Strong grasp of channel marketing principles and best practices • Proficiency in digital marketing platforms and analytics tools such as Google Analytics, SEMrush, Google Ads, LinkedIn Ads Manager, etc. • Excellent written and verbal communication skills, with the ability to create compelling content for various digital channels • Analytical mindset with the ability to derive actionable insights from complex data sets • Experience with marketing automation platforms (e.g., HubSpot, Braze) and CRM systems is advantageous • Exceptional relationship-building and communication skills, with a proven ability to negotiate and influence external partners