Performance Marketing Manager

🕒 Março 18

🏄 California – Remoto

🏄 California – Remote

💵 $65.000 - $75.000 / ano

⏰ Tempo Integral

🟡 Pleno

🟠 Sênior

📈 Marketing de Performance

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Hydrobuilder Holdings

SiteLinkedInTodas as Vagas

201 - 500 funcionários

Fundada em 2020

🌾 Agricultura

🛍️ Comércio Eletrônico

🛒 Varejo

Agriculture • eCommerce • Retail

A Hydrobuilder Holdings é uma varejista de destaque no modelo omnichannel, especializada em equipamentos e suprimentos para agricultura especializada e hidroponia. Com uma rede robusta de 13 lojas físicas em diversos estados e nove armazéns, a empresa oferece uma ampla gama de produtos hortícolas e tecnologia automatizada para otimizar as operações comerciais dos clientes. O Hydrobuilder. com serve como uma plataforma online de referência para a compra de suprimentos hortícolas, enfatizando economia de custos e eficiência por meio de soluções inovadoras. A empresa também é conhecida por sua expertise em design de grandes cultivos e jardinagem interna, atendendo tanto às necessidades agrícolas comerciais quanto individuais.

Descrição

• Plan and execute cross-channel campaigns across email, social, and video • Translate brand goals into clear messaging, targeting, and channel strategy • Ensure the right message reaches the right audience at the right moment • Maintain campaign consistency across the multi-brand portfolio while honoring individual brand voices • Own campaign execution including segmentation, onboarding, and lifecycle flows • Support list growth, deliverability, and performance optimization • Collaborate with brand leads to develop social and video-driven campaigns • Identify and prioritize high-impact distribution opportunities across organic and paid channels • Leverage AI-native tools to accelerate creative production • Define and track meaningful campaign KPIs aligned to business goals • Partner with brand leads, creative teams, and leadership to ensure campaign alignment

🎯 Requisitos

• 3–6 years of experience in marketing, campaign management, or growth roles • Hands-on experience with email marketing platforms (Klaviyo or HubSpot preferred) and social media campaign management • Working knowledge of video as a distribution and acquisition tool; experience producing or directing short-form video content preferred • Experience supporting both B2C (e-commerce) and B2B marketing programs • Demonstrated ability to operate in an AI-native marketing environment with proficiency in generative tools • Strong analytical skills with the ability to build and interpret campaign performance reports • Customer-facing professionalism and the ability to manage multiple priorities with minimal supervision • Comfort working across multiple brands and shifting priorities in a fast-paced environment

🏖️ Benefícios

• Comprehensive health, dental, and vision insurance • 401(k) plan with company match • Paid time off and holidays • Professional development and training opportunities • Flexible work schedule and remote work options