Senior Manager, Marketing Analytics, Insights

🕒 Setembro 24

🏄 California – Remoto

🏄 California – Remote

💵 $135.000 - $165.000 / ano

⏰ Tempo Integral

🟠 Sênior

🎯 Marketing

👻 Score fantasma 4%

O que significa: quão provável esta vaga está aberta sem contratação ativa.Como ler: 60% ou mais significa que achamos que é uma vaga fantasma. Pontuações mais baixas preocupam menos.Como pontuamos: tempo em aberto, republicações, vagas abertas vs tamanho do time, rapidez para fechar vagas, e se o salário está divulgado.Observação: é uma estimativa de dados públicos, não um julgamento da empresa. Vagas reais podem ter pontuação alta, então use como uma dica, não como um fato.

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Hi-Altitude Brands

SiteLinkedInTodas as Vagas

11 - 50 funcionários

🏥 Saúde

🍽️ Alimentos e Bebidas

📣 Marketing

Healthcare • Food & Beverage • Marketing

A Hi-Altitude Brands é um estúdio de marcas localizado em Los Angeles, especializado na criação, lançamento e escalonamento de marcas de consumo focadas em bem-estar e estilo de vida. A empresa combina estratégia criativa, desenvolvimento de produtos, cadeia de suprimentos e operações, além de marketing de performance, para construir marcas diretas ao consumidor com propósito. Seu portfólio inclui a Stonehenge Health, uma marca de suplementos baseada em ciência; a Hi-Altitude enfatiza design, conteúdo e mídia para impulsionar o crescimento e ajudar as marcas a evoluírem.

Descrição

• Own MMM, MTA, and incrementality testing across the marketing funnel • Analyze DTC channel performance and cross-channel halo effects using Northbeam or similar platforms • Evaluate channel efficiency and recommend marketing investment priorities • Apply subscription and DTC economics to marketing decisions • Support A/B test design and analysis across CRM and marketing channels • Build and maintain executive dashboards across marketing and customer performance • Translate complex, multi-source data into clear, actionable insights • Partner with the Chief Retention Officer and marketing leadership on data-driven decision-making • Build churn, LTV, profitability, and sensitivity models • Develop models evaluating the long-term financial impact of tests and business decisions • Use analysis and modeling to inform go/no-go recommendations • Evaluate and help select the next BI/analytics platform, including AI-augmented capabilities • Lead the transition from Power BI to the selected platform, including report migration and stakeholder adoption • Map and document data sources, definitions, dependencies, and gaps • Establish data quality, governance, and metric standards • Manage data connections and ETL processes as needed • Report to the Chief Retention Officer and serve as the analytics subject-matter expert

🎯 Requisitos

• 7+ years in analytics, marketing analytics, or a related quantitative field • Experience with subscription-based or recurring-revenue business models, ideally within DTC/e-commerce • Bachelor’s degree in Statistics, Mathematics, Economics, Computer Science, or related field • Deep expertise in subscription and DTC unit economics, including CAC, ROAS, CPA, churn, LTV, and AOV • Hands-on experience with MMM, MTA, and incrementality testing, including reconciling conflicting model outputs • Experience with Northbeam, Triple Whale, Rockerbox, or similar attribution/analytics platforms • Strong statistical modeling skills, including churn, LTV, and profitability modeling • Expert SQL and strong Python skills for transformation, automation, and modeling • Experience designing and interpreting A/B tests and causal inference • Hands-on experience with Power BI or similar BI platforms and migrating to new technologies • Proven ability to turn analysis into clear business recommendations and challenge assumptions when warranted • Strong communication skills with experience presenting to CEO/COO-level audiences • Ability to work independently, prioritize competing demands, and manage long-term projects • Nice to have: Experience in a DTC + Amazon hybrid business, particularly measuring cross-channel halo effects • Nice to have: Experience with health & wellness or supplements • Nice to have: Experience evaluating or migrating BI platforms such as Domo, Sigma, Looker, or Tableau • Nice to have: Familiarity with AI-driven analytics and decisioning tools, including natural-language reporting, Hightouch, Braze, or similar • Nice to have: Experience with dbt, Airflow, or similar data pipeline tools • Nice to have: Prior experience managing or mentoring junior analysts

🏖️ Benefícios

• Flexible time off + 9 annual company holidays • Birthday as a paid vacation day • 100% company-paid base plan Medical, Dental, and Vision Insurance for employees • 100% company-paid Life Insurance and Short-Term Disability Coverage • 3% Employer contributions to 401(k) regardless of employee participation • Matching Charitable Contributions up to $2,500/year • $1,200/annual Work from Home (WFH) stipend • Employee Recognition and Rewards Program • Pet insurance • Employee Product Samples and Discounts • Professional Development Fund • Free Calm App Subscription