Senior Manager, Performance Marketing

🕒 6 dias atrás

🇺🇸 Estados Unidos – Remoto (EUA)

💵 $134.000 - $162.000 / ano

⏰ Tempo Integral

🟠 Sênior

📈 Marketing de Performance

🦅 Patrocina Visto H1B

Esta empresa já patrocinou vistos H1B no passado.

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Housecall Pro

SiteLinkedInTodas as Vagas

1001 - 5000 funcionários

Fundada em 2013

💼 Consultoria

📦 Logística

📣 Marketing

Consulting • Logistics • Marketing

A Housecall Pro é um software de gestão empresarial para profissionais de serviços residenciais, oferecendo ferramentas para agendamento, despacho de técnicos, faturamento, recebimento de pagamentos e muito mais. Foi projetado para aumentar a eficiência e a lucratividade de empresas de setores como HVAC, encanamento, elétrica e outros serviços residenciais. O software inclui recursos como integração com QuickBooks, relatórios avançados, gestão de clientes (CRM) e acesso mobile, sendo utilizado por milhares de empresas para automatizar e otimizar suas operações.

Descrição

• Lead a team of performance marketers across paid media and acquisition channels, setting priorities, performance expectations, and team goals • Own and execute end-to-end performance marketing strategy across paid social, creator and influencer marketing, direct mail, affiliate, and emerging acquisition channels • Manage and optimize a $20M+ annual media budget to drive scalable customer acquisition, revenue growth, and efficient return on investment • Analyze full-funnel performance and translate channel, customer, and financial data into strategies improving customer acquisition cost, lifetime value, conversion, and incrementality • Identify, test, and scale new marketing channels and acquisition strategies that create net-new demand and expand growth opportunities • Partner with Creative on customer insights, performance data, creative testing, briefs, and campaign execution • Collaborate with Lifecycle Marketing, Analytics, Finance, Product, and other cross-functional partners to strengthen the full-funnel acquisition engine • Design and execute structured experimentation across creative, audiences, offers, targeting, landing pages, and channel tactics • Own reporting, performance forecasting, and investment recommendations, communicating results, risks, and opportunities to senior leadership • Manage agency, vendor, platform, and partner relationships while identifying emerging tools, capabilities, and approaches that improve performance

🎯 Requisitos

• 7+ years of experience in digital or performance marketing • 2+ years leading, coaching, or developing marketing professionals • Experience managing material marketing budgets across multiple channels, programs, product lines, markets, or audiences • Ability to allocate investment and optimize performance across a complex portfolio • Strong expertise in paid social advertising platforms and performance marketing tools, including Meta Ads Manager, TikTok Ads Manager, Google Analytics, Looker, and Tableau • Strong analytical fluency across full-funnel marketing metrics, including customer acquisition cost, lifetime value, attribution, testing, and forecasting • Bachelor’s degree in Marketing, Business, or a related field, or equivalent work experience • Proven experience driving team efficiency or output quality through the strategic use of AI tools and automation • Strong strategic judgment and ability to balance long-term growth opportunities with near-term performance and efficiency • Bias for action, experimentation, and continuous optimization • Excellent communication and cross-functional collaboration skills • Curiosity about emerging customer acquisition strategies, technologies, platforms, and consumer behaviors • Comfort making decisions, establishing priorities, and creating clarity in a fast-paced and ambiguous environment • Ability to connect customer insights, creative strategy, channel performance, and business outcomes • Multi-dimensional background with breadth of cross-functional interests or depth of specialized mastery • Personal resilience to learn from scratch and thrive in ambiguity

🏖️ Benefícios

• Medical, dental, vision, life, and disability insurance • 401(k) • Paid holidays • Flexible, take-it-as-you-need-it paid time off • Equity in a rapidly growing startup backed by top-tier VCs • Monthly tech reimbursements • Employee assistance program • Flexible time off • Paid parental leave • Other company benefits

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