Marketing Analytics Manager

🕒 Outubro 7

🗽 New York – Remoto

infoinfo

💵 $80.000 - $100.000 / ano

⏰ Tempo Integral

🟡 Pleno

🟠 Sênior

📉 Analista de Dados

🗣️🇺🇸🇬🇧 Inglês obrigatório

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Logo of impact.com

impact.com

501 - 1000 funcionários

Fundada em 2010

☁️ SaaS

🤝 B2B

📣 Marketing

SaaS • B2B • Marketing

A impact. com é uma plataforma abrangente de gestão de parcerias que automatiza todo o ciclo de vida dos parceiros. Ela permite que empresas gerenciem afiliados, influenciadores e programas de marketing de referência para impulsionar a aquisição de clientes e o crescimento da receita. A plataforma oferece ferramentas para descobrir e recrutar parceiros, gerenciar contratos e pagamentos, acompanhar o desempenho e otimizar parcerias. A impact. com apoia diversas parcerias incluindo marca a marca, marketing de afiliados, marketing de influenciadores e referências de clientes, promovendo transações significativas e crescimento para marcas líderes.

Descrição

• Own and improve weekly, monthly, and quarterly business review processes for marketing and sales leaders • Track campaign performance and business trends to drive decisions • Translate vague business questions into workable analyses, propose solutions, and manage delivery efficiently • Partner with internal customers and engineers to convert recurring manual reporting into decision-support tools • Work with marketing, sales, finance, product, and customer success stakeholders to scope needs and design efficient, accurate information solutions • Contribute to data collection and modeling discussions where marketing needs intersect with the broader company data model • Own a domain of the marketing analytics portfolio as a senior individual contributor with light oversight

🎯 Requisitos

• 5+ years of business analytics experience in a software or information business • Strong understanding of SQL • Working proficiency with Python sufficient to perform end-to-end analysis independently • Track record of designing dashboards and reports used for decision-making • Ability to explain analyses or technical concepts in a way that drives action • Ability to own a workstream end-to-end with light oversight • Nice to have: experience with attribution modeling, including multi-touch, time decay, and incrementality • Nice to have: experience with lead scoring • Nice to have: experience integrating sales and marketing data and a full-funnel perspective • Nice to have: experience with dbt, Databricks, Looker, or another data management tool • Nice to have: experience in partnership marketing, digital marketing, or performance marketing

🏖️ Benefícios

• Medical, Dental, and Vision insurance • Office-only catered lunch every Thursday, a healthy snack bar, and great coffee • Flexible spending accounts and 401(k) • Responsible PTO policy with flexible time off • Up to 12 fully covered therapy/coaching sessions per year, with additional dependent coverage • Monthly gym reimbursement • Restricted Stock Units (RSUs) with a 3-year vesting schedule, pending Board approval • Free Coursera subscription and PXA courses • 26 weeks of fully paid parental leave for the primary caregiver • 13 weeks of fully paid parental leave for the secondary caregiver • Technology stipend for home office setup • Monthly internet expense allowance • Additional 5% variable annual bonus contingent on Company performance

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