Creative Strategist

🕒 Ontem

🌲 North Carolina – Remoto

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⏰ Tempo Integral

🟡 Pleno

🟠 Sênior

🎨 Estrategista Criativo

👻 Score fantasma 25%

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🗣️🇺🇸🇬🇧 Inglês obrigatório

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inBeat Agency

51 - 200 funcionários

Fundada em 2021

📣 Marketing

📱 Mídia

🤝 B2B

Marketing • Media • B2B

A inBeat Agency é uma agência criativa de crescimento que combina mídia paga, criação de performance e marketing de influência centrado em criadores para gerar resultados mensuráveis para marcas de consumo. Eles são especializados em UGC, marketing no TikTok e Instagram, campanhas com micro e macro influenciadores, mídia paga (TikTok, Meta, Snapchat, Google/PPC) e serviços de recrutamento/painéis de criadores. A inBeat atende indústrias como bens de consumo embalados, direto ao consumidor e aplicativos móveis, entregando campanhas orientadas por dados com foco em KPIs mensuráveis, como CPA, conversões e ROI.

Descrição

• Own creative strategy across multiple paid social accounts, from insight and hypothesis through execution and iteration • Run performance-led research; analyze ad platform data, creative performance signals, and competitor patterns to inform strategy • Develop and test high-converting creative concepts grounded in consumer insight, platform mechanics, and historical performance • Build clear creative hypotheses, testing frameworks, and messaging systems • Write and guide performance copy that is structured, intentional, and measurable • Partner with design, editing, and media buying to ensure creative is built for testing, scale, and learning • Translate quantitative performance data and qualitative feedback into concrete creative decisions and pivots • Mentor junior creatives, sharpening their strategic thinking, analytical instincts, and execution quality • Present creative strategy and performance rationale to clients • Stay current on platform changes, creative formats, and performance trends

🎯 Requisitos

• Exceptional writing ability, ideally in short-form, digital-first content • A performance mindset; comfort digging into data, spotting patterns, and turning insights into creative action • Deep understanding of consumer psychology, platform behavior, and how creative drives outcomes • Comfort forming hypotheses, reading results, and making fast, informed creative decisions • Genuine interest in mentoring others and raising the overall quality bar • Curiosity, initiative, and interest in shaping ideas that make people stop and feel something • Fluency in written and spoken English is required • Experience developing performance-driven creative for paid social or digital channels • Strong comfort interpreting performance data and using it to guide creative direction and iteration • Experience collaborating cross-functionally in fast-moving, data-creative-focused environments • Portfolio or examples showcasing creative thinking, copy, or performance work is helpful but not required • Experience working closely with media buyers or growth teams • Familiarity with structured testing frameworks and creative systems

🏖️ Benefícios

• Unlimited Time Off & Sick Days • Flexible hours • Fully remote (with the possibility to work from anywhere) • Global pods (meet creatives from all around the world) • High opportunity for growth!

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