Marketing Manager

🕒 Julho 14

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Serv Recruitment Agency

SiteLinkedInTodas as Vagas

1 - 10 funcionários

Fundada em 2018

🎯 Recrutamento

👥 RH Tech

🤝 B2B

Recruitment • HR Tech • B2B

A Agência de Recrutamento Serv é uma consultoria de recrutamento boutique e estratégia de pessoas que ajuda empresas em fase de crescimento a definir estratégia de pessoas, desenhar organizações e encontrar líderes alinhados e talentos de alta performance. Liderada por Jackie Serviss, uma experiente executiva de RH e coach executiva certificada, a firma oferece planejamento de talentos, coaching de liderança, gestão de mudanças e serviços de recrutamento com o objetivo de impulsionar o crescimento sustentável dos negócios.

Descrição

• Own and lead the company's marketing strategy across lead generation, email marketing, funnels, and conversion optimization. • Develop and continuously test high-performing marketing hooks, messaging, and copy that attracts the ideal customer. • Build, optimize, and own email segmentation, automation, and customer journeys. • Analyze marketing performance and proactively recommend improvements based on data and testing. • Lead and manage external marketing partners, including paid advertising, Instagram execution, website vendors, and other contractors. • Partner closely with leadership on YouTube and podcast marketing initiatives while prioritizing performance marketing improvements. • Optimize landing pages, sales pages, and funnel performance to improve conversion rates. • Build scalable marketing systems and processes that support long-term growth. • Stay current on marketing trends, consumer behavior, and emerging best practices while rapidly testing new ideas. • Leverage AI responsibly to improve efficiency while ensuring all strategy, creativity, and final work reflects original human thinking. • Roll up your sleeves and execute alongside the team rather than operating solely at a strategic level. • Present recommendations, insights, and performance updates to leadership with confidence and ownership.

🎯 Requisitos

• Proven experience leading marketing strategy while remaining hands-on in execution. • Strong copywriting skills with demonstrated success creating compelling hooks and messaging. • Experience building and optimizing marketing funnels and email marketing systems. • Strong understanding of customer journey mapping, segmentation, and conversion optimization. • Experience managing external vendors, contractors, or agency partners. • Comfortable operating in a fast-paced, entrepreneurial environment with changing priorities. • Strong analytical mindset with a passion for experimentation and continuous improvement. • Experience using AI tools to improve efficiency while maintaining originality and strategic thinking. • Highly organized with strong project management and communication skills. • Leadership experience or a desire to grow into a larger marketing leadership role.