Senior Manager, Paid Social, DTC

🕒 Junho 10

🇺🇸 Estados Unidos – Remoto (EUA)

💵 $90.000 - $110.000 / ano

⏰ Tempo Integral

🟠 Sênior

📈 Marketing de Performance

🗣️🇺🇸🇬🇧 Inglês obrigatório

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Lunar Solar Group

51 - 200 funcionários

Fundada em 2017

💼 Consultoria

📣 Marketing

🛍️ Comércio Eletrônico

Consulting • Marketing • eCommerce

Lunar Solar Group é uma consultoria global de crescimento e agência digital full-service que ajuda marcas DTC e de varejo a escalarem, combinando expertise em marketing com tecnologia de comércio e inteligência artificial proprietária. A empresa opera diversas divisões de serviço (aquisição, retenção e website/estúdio) através de marcas como MuteSix, Enkore, No Sleep Studio e Sharma Brands, oferecendo aquisição de funil completo, programas de ciclo de vida e lealdade, criação de performance e otimização de sites de e-commerce. A Lunar também desenvolve e promove soluções próprias de martech e IA (Mission Control, CairnAI, DTR Labs, Stay AI) que conectam marketing digital à conversão em loja e melhoram atribuição, personalização e gestão de assinaturas para os clientes.

Descrição

• Lead paid social strategy, execution, and optimization across a portfolio of medium to large client accounts, ensuring strong performance against business goals. • Own client-facing communication for key accounts, including strategic recommendations, performance storytelling, testing plans, and proactive problem-solving. • Translate high-level growth goals into actionable paid social plans across channels such as Meta, Instagram, TikTok, Pinterest, Snapchat, and other relevant platforms. • Drive advanced media buying decisions, including campaign structure, audience strategy, measurement approach, testing priorities, and budget allocation. • Partner cross-functionally with creative, analytics, strategy, and account teams to ensure paid social efforts align with broader business objectives. • Mentor and support Managers, Senior Analysts, and Analysts by providing guidance on execution, performance analysis, and strategic thinking. • Help improve team operations by identifying opportunities to strengthen workflows, reporting standards, QA practices, and client delivery processes. • Support onboarding of new clients by shaping initial channel strategies, account audits, and transition plans. • Contribute to department-level initiatives, including playbooks, best practices, training, and process documentation. • Stay current on platform changes, market trends, and emerging opportunities to strengthen client performance and team knowledge.

🎯 Requisitos

• 4–6+ years of professional experience in paid social, digital marketing, or performance marketing, ideally within an agency environment. • 2+ years of professional experience managing and scaling paid social campaigns for DTC and/or e-commerce brands. • Proven ability to independently manage larger or more complex client relationships with limited oversight. • Demonstrated experience mentoring junior team members and helping raise the quality of work across a team. • Deep knowledge of platform strategy, campaign setup, testing frameworks, reporting, and performance optimization. • Strong analytical skills, including the ability to interpret performance data, identify opportunities, and make data-informed recommendations. • Excellent verbal and written communication skills, with the ability to clearly present insights and recommendations to both clients and internal stakeholders. • Strong understanding of how creative strategy impacts paid social performance, with the ability to advise on testing directions and iteration opportunities. • Highly collaborative, proactive, and solutions-oriented, with strong attention to detail and follow-through. • Prior people management experience is a plus, but not required.

🏖️ Benefícios

• Competitive salary. • Comprehensive health, dental, and vision insurance. • Flexible work hours and remote work options. • Professional development and training opportunities. • Inclusive and supportive work environment that values creativity and innovation. • 401k with match

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