Performance Marketer

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🕒 Junho 27

🐻 Alaska, Hawaii, +5 estados a mais – Remoto

🐻 Alaska – Remote 🌺 Hawaii – Remote 🎸 Mississippi – Remote 🗿 South Dakota – Remote ⚔️ Virginia – Remote ⛰️ West Virginia – Remote 🦬 Wyoming – Remote

💵 $62.000 - $72.000 / ano

⏰ Tempo Integral

🟡 Pleno

🟠 Sênior

📈 Marketing de Performance

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Macmillan

SiteLinkedInTodas as Vagas

1001 - 5000 funcionários

📱 Mídia

📚 Educação

Media • Education

A Macmillan é uma empresa global de publicação líder e lar de uma ampla gama de selos que publicam ficção, não ficção e materiais educacionais para adultos e crianças. Parte do Holtzbrinck Publishing Group, a Macmillan também opera a Macmillan Learning e a Macmillan Education, fornecendo soluções interativas de cursos, conteúdos para ensino superior, aprendizado de idiomas e publicação de currículos escolares em dezenas de países. A empresa foca em apoiar autores, educadores, estudantes e instituições com conteúdo de classe mundial e ferramentas de aprendizado digital.

Descrição

• Supports data-informed marketing decisions by providing audience insights, performance analysis, research support, and scalable marketing solutions • Helps improve campaign effectiveness, optimize audience engagement, and support strategic decision-making • Collaborates with stakeholders across Marketing and the broader organization to analyze performance and support audience strategy • Monitors and analyzes marketing performance data, identifies trends and provides actionable recommendations • Supports audience segmentation, targeting efforts, and analyzes audience trends and engagement patterns • Contributes to the development and continuous improvement of scalable marketing frameworks and processes • Participates in cross-functional initiatives that support organizational goals

🎯 Requisitos

• Bachelor's Degree • Strong writing, editing, Excel, and data-analysis abilities • Strong brand-development and brand-establishment abilities • Customer focused • Prior experience in higher education or educational technology • Proficient in Microsoft Office and Google software • Experience leveraging AI-powered tools • Experience supporting audience segmentation, persona development, customer journey mapping, or lifecycle marketing initiatives.

🏖️ Benefícios

• Competitive pay and bonus plan • Generous Health Benefits (Medical, Dental, Vision) • Contributions to your 401k retirement account through Fidelity • Generous paid time off, sick time, discretionary days, and paid holidays • Employee Assistance Program • Education Assistance Program • 100% employer-paid life and AD&D insurance • And much more!