SEO Manager

🕒 Maio 18

🇺🇸 Estados Unidos – Remoto (EUA)

⏰ Tempo Integral

🟡 Pleno

🟠 Sênior

📈 Marketing de SEO

🗣️🇺🇸🇬🇧 Inglês obrigatório

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Logo of MeanPug Digital

MeanPug Digital

11 - 50 funcionários

Fundada em 2017

🤝 B2B

📱 Mídia

B2B • Media

A MeanPug Digital é uma agência de marketing digital de serviço completo que se especializa na geração e crescimento de clientes para escritórios de advocacia. Fundada em 2020 por ex-líderes de marketing e engenharia de grandes escritórios de advocacia especializados em danos pessoais, a MeanPug oferece serviços de ponta a ponta—design e desenvolvimento de sites, SEO, otimização de respostas GEO/IA, publicidade digital (PPC, TV, rádio, outdoor), produção de conteúdo e vídeo, gerenciamento de e-mail e mídias sociais, branding e análises—personalizados para escritórios de advocacia de diferentes tamanhos e áreas de atuação. A agência se posiciona como um parceiro estratégico B2B focado em geração de casos mensuráveis e crescimento de receita, reivindicando resultados na indústria, como ajudar grandes firmas de danos pessoais a expandir e contribuir com bilhões em recuperação de casos para os clientes.

Descrição

• - Conduct comprehensive technical SEO audits across client sites and prioritize fixes by impact • - Diagnose and resolve crawlability, indexation, site speed, Core Web Vitals, and structured data issues • - Implement and maintain schema markup across law firm site templates in WordPress • - Manage redirects, canonicalization, XML sitemaps, and robots.txt configurations • - Monitor site health on an ongoing basis using tools like Screaming Frog, Semrush, and Google Search Console • - Conduct keyword research and develop content strategies aligned with each client's practice areas and target markets • - Produce detailed content briefs for writers that translate SEO intent into clear, actionable guidance • - Audit and optimize existing on-page content for relevance, structure, and search intent • - Identify content gap opportunities and develop roadmaps to close them • - Own local SEO strategy across client portfolios including Google Business Profile optimization, citation building, and local pack performance • - Monitor and improve local rankings across target practice areas and geographies • - Identify and resolve local listing inconsistencies across directories and data aggregators • - Track and report on keyword benchmark performance, surfacing insights and recommending course corrections when targets are off track • - Work within Asana to manage tasks, track budgets, and communicate progress clearly to strategists • - Collaborate with the broader SEO team to share learnings, align on best practices, and contribute to process improvements • - Stay current on algorithm updates, industry changes, and emerging SEO best practices in the legal vertical

🎯 Requisitos

• - 5+ years of hands-on SEO experience, with a strong track record across technical, content, and local SEO • - Deep familiarity with WordPress, including comfort implementing technical SEO changes directly in the CMS and common plugins (Yoast, RankMath, etc.) • - Expert-level proficiency with Screaming Frog, Semrush, Ahrefs, Google Search Console, and Google Business Profile • - Strong understanding of Core Web Vitals, page speed optimization, and how site performance intersects with SEO • - Proven ability to conduct keyword research and translate findings into clear content strategies and briefs • - Experience managing local SEO across multi-location clients or businesses with multiple service areas • - Highly organized and comfortable managing a large volume of client work through project management tools • - Strong written communication skills • - Agency experience strongly preferred • Bonus skills (nice to have) • - Experience in the legal vertical or other regulated industries • - Familiarity with log file analysis and crawl budget optimization • - Experience with link building strategy and execution • - Working knowledge of HTML, CSS, and JavaScript as they relate to SEO implementation • - Exposure to GA4, GTM, and conversion tracking setup

🏖️ Benefícios

• - Medical, dental, and vision insurance • - Company-sponsored 401(k) with matching • - Flexible work schedule, work when and where you're most productive as long as deliverables are met • - Up to $500 reimbursement for pet adoption fees or vaccinations • - Technology stipend for equipment setup • - Professional development opportunities

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