Paid Social Specialist

🕒 Junho 18

🌾 Nebraska – Remoto

🌾 Nebraska – Remote

⏰ Tempo Integral

🟡 Pleno

🟠 Sênior

📈 Marketing de Performance

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Milan Laser Hair Removal

SiteLinkedInTodas as Vagas

1001 - 5000 funcionários

Fundada em 2012

🏥 Saúde

💼 Consultoria

🏨 Hospitalidade

💰 Venture Round em 2023-02

Healthcare • Consulting • Hospitality

A Milan Laser Hair Removal é a maior empresa de depilação a laser do país, especializada exclusivamente em oferecer tratamentos seguros e eficazes de depilação a laser. Fundada por médicos certificados, a Milan oferece um Pacote Ilimitado™, garantindo que os clientes recebam todos os tratamentos necessários por um preço acessível único, sem tempo de recuperação. Com mais de 380 locais em 37 estados, a Milan Laser visa tornar a remoção permanente de pelos acessível e conveniente para todos, oferecendo tecnologia adaptada para diversos tipos de pele e cores de cabelo.

Descrição

• Manage and optimize paid social campaigns across platforms including Meta, TikTok, Reddit, Snapchat, and Pinterest • Monitor and adjust budgets, bidding strategies, audience segmentation, and campaign structures to improve performance • Track key performance metrics including CPL, CPA, ROAS, CTR, and conversion rates • Implement real-time optimizations to maximize efficiency and growth outcomes • Analyze paid media performance data to identify trends, opportunities, and optimization recommendations • Utilize tools such as Google Analytics (GA4), Meta Ads Manager, Milans Media Mix Model (MMM), and channel-native reporting platforms • Translate complex performance data into clear, actionable insights for leadership and stakeholders • Develop reports that support strategic decision-making and campaign planning • Contribute to testing roadmaps across audiences, bidding strategies, creative formats, and campaign structures • Evaluate new platform features, automation capabilities, and emerging advertising opportunities • Document test results and share learnings to support continuous improvement and scalability • Partner with creative and influencer teams to ensure paid assets are properly planned, trafficked, and launched • Provide performance-based insights that help inform creative strategy and asset development • Collaborate with marketing, analytics, and growth teams to align campaigns with broader business objectives • Connect campaign results to actionable recommendations that improve future performance

🎯 Requisitos

• 3+ years of experience in marketing, digital media, or a related field • 2+ years of hands-on paid social experience • Strong experience with paid social platforms, including Meta, TikTok, and Reddit • Familiarity with platforms such as Snapchat, Pinterest, Google Ads, Search Ads 360 (SA360), and Google Analytics is preferred • Experience managing lead generation campaigns is a plus • A curious, analytical mindset with the ability to turn data into actionable insights • Confidence communicating campaign performance, recommendations, and learnings to stakeholders and leadership • Bachelor's degree in Marketing, Business, Communications, or a related field preferred, or equivalent professional experience

🏖️ Benefícios

• Medical, dental, vision, disability and life insurance within 30 days • Unlimited PTO - work with your manager and take time as needed • 6 Paid holidays • $50 cellphone stipend paid out monthly • 401k retirement plan with vested 4% employer match after 90 days • Career advancement opportunities + Culture/environment • Employees and their spouse or legal partner receive free laser hair removal services