Senior Demand Generation Manager

Vaga não está no LinkedIn

🕒 Agosto 19

🌐 Estados Unidos, Canadá – Remoto

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💵 $145.000 - $165.000 / ano

⏰ Tempo Integral

🟠 Sênior

📈 Marketing de Performance

👻 Score fantasma 22%

infoinfo

🗣️🇺🇸🇬🇧 Inglês obrigatório

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Logo of NetBox Labs

NetBox Labs

11 - 50 funcionários

Fundada em 2023

🤝 B2B

☁️ SaaS

🏢 Corporativo

B2B • SaaS • Enterprise

A NetBox Labs é a administradora comercial do NetBox open source, uma plataforma líder para operar, automatizar e proteger redes e infraestruturas. Oferece produtos como NetBox Cloud e NetBox Enterprise, projetados para servir como uma fonte de verdade de rede, facilitando a automação de redes, gerenciamento de configurações e integração de dados para organizações. Com foco na comunidade de usuários e no desenvolvimento open source, a NetBox Labs visa simplificar o gerenciamento de redes e promover eficiência nas operações de redes.

Descrição

• Design, execute, and optimize multi-channel demand generation campaigns across the full funnel • Own performance reporting for demand generation campaigns • Build and scale an account-based marketing program targeting enterprise accounts in partnership with Sales • Develop tiered ABM account plays and cross-functional alignment • Own end-to-end email nurture strategy across free users, trial accounts, and enterprise prospects • Improve email conversion through testing and segmentation • Partner with marketing colleagues on organic social media strategy, especially LinkedIn and channels relevant to technical and buyer audiences • Manage website updates, campaign landing pages, and conversion optimization projects with agency partners • Coordinate with design, product marketing, and marketing teams to deliver website work on time • Partner with Product Marketing on campaign messaging and asset development • Track, report, and iterate on programs, with accountability for pipeline contribution • Report to the VP of Marketing and collaborate with Sales, Product Marketing, and Customer Success

🎯 Requisitos

• 6+ years of B2B demand generation experience, ideally at a SaaS or engineer-focused company • Proven track record building integrated campaigns that drive measurable pipeline • Hands-on ABM experience • Experience in a high-growth startup or scale-up environment • Strong command of marketing automation (HubSpot, Claude Code, or equivalent) and CRM (HubSpot) • Comfortable pulling and interpreting data and making decisions from it • Experience managing website projects cross-functionally with design, product, and marketing teams • Strong written communication skills, including writing web copy and communicating clearly internally • Able to manage multiple programs simultaneously without dropping quality • Bonus: Experience marketing to technical audiences such as network engineers, IT operations, and infrastructure teams • Bonus: Familiarity with open-source communities or product-led growth motions • Bonus: Experience leveraging Claude or other AI tools to accelerate campaign development or automate systems and processes

🏖️ Benefícios

• Offers equity • Offers bonus • Equal opportunity employer • Accommodation available during the hiring process

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