Senior Manager, Developer Marketing

Vaga não está no LinkedIn

🕒 Abril 29

🇺🇸 Estados Unidos – Remoto (EUA)

⏰ Tempo Integral

🟠 Sênior

🖥 Engenheiro de Software

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Newfold Digital

SiteLinkedInTodas as Vagas

1001 - 5000 funcionários

Fundada em 2021

🌐 Web 3

🛍️ Comércio Eletrônico

☁️ SaaS

💰 Venture Round em 2021-01

Web 3 • eCommerce • SaaS

A Newfold Digital é uma provedora líder de soluções de presença online, atendendo milhões de pequenas e médias empresas no mundo todo. Por meio de seu portfólio de marcas — incluindo Bluehost, CrazyDomains, HostGator, Network Solutions, Register. com, Web. com e muitas outras — a Newfold Digital ajuda clientes de todos os portes a construir uma presença digital que gera resultados e agrega valor aos negócios. Com um amplo portfólio de produtos, como domínios, criadores de sites, hospedagem, segurança, marketing digital, design profissional de sites e serviços de SEO, além de suporte personalizado, a Newfold Digital colabora com seus clientes para atender às suas necessidades de presença online.

Descrição

• Define and own the go-to-market strategy for Bluehost's agentic developer platform, including AI Agents, MCP-native tooling, and vibe-coded App infrastructure • Develop differentiated positioning and messaging that speaks to developers building and hosting autonomous, AI-powered experiences on Bluehost • Identify and prioritize high-impact developer segments — including SMB developers, agencies, indie hackers, and AI-native builders — and tailor GTM motions accordingly • Monitor the competitive developer platform landscape and continuously sharpen Bluehost's position against emerging agentic infrastructure players • Build and grow a vibrant developer community around Bluehost's agentic platform through programs, forums, events, and ambassador networks • Design and run developer programs including early access, beta programs, hackathons, and developer advisory councils • Identify, recruit, and nurture developer advocates and technical champions who can authentically represent Bluehost in the broader agentic ecosystem • Cultivate strategic partnerships with AI tooling providers, framework communities, and developer platforms to expand Bluehost's ecosystem footprint • Own the developer content strategy — including documentation, tutorials, quickstarts, sample apps, and API references — that enables developers to build and ship faster on Bluehost • Partner with Engineering and Product to translate agentic capabilities (e.g., MCP integration, agent orchestration, tool-use APIs) into clear, compelling developer narratives • Develop technical use cases and reference architectures that showcase what's possible with Bluehost's agentic infrastructure • Lead cross-functional developer launches — from private beta to GA — ensuring strong developer uptake, activation, and sustained engagement • Define and track developer-specific success metrics including registrations, API activations, time-to-first-call, and ecosystem contributions • Design onboarding experiences and activation sequences that reduce friction and accelerate the path from signup to deployed agentic app • Partner with Growth and Lifecycle teams to build developer acquisition and retention motions across online, community, and partner channels • Represent Bluehost at key developer conferences, AI summits, and agentic platform events — including speaking, sponsorships, and hands-on workshops • Plan and execute Bluehost-owned developer events including virtual demos, office hours, and build-alongs • Build Bluehost's presence and credibility in agentic developer communities including GitHub, Hugging Face, Discord, and developer-focused social channels • Shape external narratives around Bluehost's agentic platform vision through thought leadership, PR, and developer-first content

🎯 Requisitos

• 8-10+ years of experience in developer marketing, developer relations, or technical product marketing, ideally within an AI, agentic, or developer platform company • Deep understanding of how developers discover, evaluate, and adopt new platforms and APIs — especially in the context of agentic and AI-native tooling • Technical fluency sufficient to engage credibly with developers: comfortable reading code, understanding APIs, SDKs, and MCP-style integrations, and articulating architectural trade-offs • Proven track record building and scaling developer communities, programs, and ecosystems from the ground up • Experience launching developer-facing products or platforms and driving measurable adoption, activation, and engagement • Strong content instincts — able to develop and oversee technical tutorials, documentation, use cases, and developer narratives that resonate with builders • Data-driven approach to measuring developer program effectiveness, with experience defining and tracking developer funnel KPIs • Exceptional cross-functional collaboration skills — comfortable partnering with Marketing, Engineering, Product, AI/Data, and GTM teams • Outstanding communication and storytelling skills, with the ability to speak fluently to both technical developer audiences and non-technical business stakeholders.

🏖️ Benefícios

• Excellent Health Insurance options to fit you • HSA • Medical • Dental • Vision • Matching 401K • Life/AD&D/STD/LTD • Tuition Reimbursement • Pet Insurance • Generous vacation policy • Work-life balance • Diversity and inclusion programs • Affinity groups to network globally