Senior Product Marketing Manager

Vaga não está no LinkedIn

🔥 21 horas atrás

🏄 California, Colorado, +1 estados a mais – Remoto

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⏰ Tempo Integral

🟠 Sênior

🎁 Marketing de Produto

🗣️🇺🇸🇬🇧 Inglês obrigatório

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Vista pela primeira vez pelo Remote Rocketship 21 horas atrás

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Logo of Offchain Labs

Offchain Labs

11 - 50 funcionários

Fundada em 2018

₿ Cripto

🌐 Web 3

Crypto • Web 3 • Blockchain Technology

A Offchain Labs é uma empresa apoiada por investimentos de risco, fundada em Princeton, que se especializa no desenvolvimento de tecnologias de blockchain, particularmente para escalonar a rede Ethereum. Conhecida por sua inovadora tecnologia Arbitrum, a Offchain Labs oferece um conjunto de produtos voltados para aprimorar as capacidades do Ethereum, incluindo o Arbitrum One, Arbitrum Nova e Arbitrum Orbit. A empresa também fornece ferramentas como Prysm, um dos principais clientes de consenso para Ethereum, e Stylus, um ambiente de programação para implantar contratos inteligentes compatíveis com EVM. A Offchain Labs foca em criar soluções inovadoras e acessíveis para desenvolvedores, empresas e indivíduos utilizarem o Ethereum de forma eficaz.

Descrição

• Develop product positioning, messaging and competitive framing across the ZeroDev product line • Define go-to-market plans and run launches end to end • Develop content for landing pages, blogs, emails, demos, social, one-pagers and internal enablement • Run content, search and lifecycle programs • Own the X and LinkedIn calendar, SEO and answer-engine visibility, monthly newsletter, nurture flows and customer case studies • Own growth operations, including HubSpot administration, lead scoring and routing, campaign tracking and funnel dashboards • Equip Sales with proposals, battlecards, account briefs and discovery prompts • Collaborate with ecosystem partners to drive adoption and amplify reach • Contribute to OKRs and performance tracking frameworks • Manage marketing budget and paid campaigns against named opportunities • Work closely with Product, Engineering, Legal, Sales and the wider Offchain marketing team to shape positioning, run campaigns and grow ZeroDev’s footprint

🎯 Requisitos

• 5+ years of experience in product marketing or a similar function in crypto, fintech, or developer tools and infrastructure • Demonstrated success launching and scaling product launches end to end, with quantifiable outcomes • Strong copywriting and storytelling skills - able to distill complexity into clarity • Hands-on HubSpot experience: workflows, lead scoring, pipelines and reporting • Analytical in nature, with a strong ability to set up tracking, read funnels and tie marketing work to pipeline and revenue • Comfort navigating ambiguity and solving open-ended problems with structure and insight • Daily AI tool user who can build simple agent workflows or automations • Blockchain Enthusiast. A burning curiosity and/or deep understanding of blockchain technologies • Experience managing and mentoring team members, fostering a collaborative environment that drives individual growth and team success (bonus)

🏖️ Benefícios

• Remote-first global workforce + NY office • Professional reimbursement program (facilitates industry conference attendance, certifications, and more) • Medical, dental & vision coverage (US + some other countries) • 401k retirement plan + company match (US only) • Wellness stipend • Home office set up / ergonomic equipment program

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Desenvolvido por Lior Neu-ner. Adoraria receber seu feedback — entre em contato por DM ou pelo e-mail support@remoterocketship.com
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