SEM Analyst

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One Firefly

SiteLinkedInTodas as Vagas

51 - 200 funcionários

Fundada em 2007

🤝 B2B

B2B • Marketing • Digital Marketing

A One Firefly é uma agência de marketing de serviço completo que se especializa em ajudar empresas de tecnologia a crescer, especialmente nos setores audiovisual (AV), de segurança e integração. Eles oferecem uma ampla gama de serviços, incluindo desenvolvimento de sites, marketing digital, criação de conteúdo, otimização para motores de busca (SEO) e branding, todos personalizados para atender às necessidades únicas de seus clientes. Com quase duas décadas de experiência, a One Firefly é dedicada a fornecer estratégias de marketing personalizadas que geram resultados mensuráveis para seus clientes.

Descrição

• Execute and optimize paid search campaigns following established SOPs, with potential expansion into display advertising • Conduct keyword research and analysis during onboarding and campaign launch phases • Continuously optimize campaigns (bids, budgets, negative keywords, targeting) to improve KPIs such as CTR, CPC, and conversion rate • Analyze campaign performance and provide actionable recommendations to improve ROI • Collaborate with Account Managers to support monthly client reporting and strategy discussions (and occasionally join client calls) • Write and test ad copy using best practices and A/B testing methodologies • Advise on landing page strategy to improve conversion performance • Use tools like Google Ads, Google Ads Editor, and Google Analytics to monitor and improve campaign outcomes • Maintain strong organization through project management tools and accurate time tracking • Stay current on paid search trends, platform updates, and emerging technologies

🎯 Requisitos

• 3+ years of experience managing digital advertising campaigns, with a focus on paid search • Strong working knowledge of Google Ads, including campaign setup, optimization, and reporting • Experience managing multiple client accounts simultaneously (agency experience preferred) • Google Ads Certification (Search required; Display preferred) • Experience managing significant ad budgets (e.g., $200K+ annually) • Familiarity with Google Analytics, Google Tag Manager, and Google Search Console is a plus • Strong analytical skills with the ability to interpret data and make informed decisions • Excellent time management and organizational skills in a remote environment • Strong written and verbal communication skills, with attention to detail • Comfortable participating in frequent video calls and collaborating with distributed teams • A proactive, positive attitude and a commitment to continuous learning

🏖️ Benefícios

• A remote-first culture that allows for flexible hours (Remote since 2015!) • Private Health, Dental, and Vision 100% paid for employee only, dependent coverage is available for an additional cost • 10 Paid Holidays • Paid Time Off that increases with tenure, plus 1 additional day for Volunteer work • Bonus opportunities tied to clear performance metrics • Personal Development Allowance (To be used for Professional and Personal Development) • Company provided computer, monitor, keyboard and mouse along with additional office supply funds your first year • Paid Parental Leave • Aguinaldo bonus • Team events to build relationships in person