Customer Advocacy Manager

🕒 Agosto 12

🏈 Alabama, Arizona, +22 estados a mais – Remoto

🏈 Alabama – Remote 🌵 Arizona – Remote 🏄 California – Remote ⛰️ Colorado – Remote 🦌 Connecticut – Remote 🐊 Florida – Remote 🌺 Hawaii – Remote 🌽 Illinois – Remote 🌾 Iowa – Remote 🐎 Kentucky – Remote 🏖️ New Jersey – Remote 🗽 New York – Remote 🌲 North Carolina – Remote 🏈 Ohio – Remote 🦀 Maryland – Remote 🍂 Massachusetts – Remote 🚗 Michigan – Remote 🔔 Pennsylvania – Remote ⚓ Rhode Island – Remote 🌴 South Carolina – Remote 🤠 Texas – Remote ⚔️ Virginia – Remote ☕ Washington – Remote 🧀 Wisconsin – Remote

💵 $85.000 - $100.000 / ano

⏰ Tempo Integral

🟡 Pleno

🟠 Sênior

👔 Gerente

👻 Score fantasma 1%

O que significa: quão provável esta vaga está aberta sem contratação ativa.Como ler: 60% ou mais significa que achamos que é uma vaga fantasma. Pontuações mais baixas preocupam menos.Como pontuamos: tempo em aberto, republicações, vagas abertas vs tamanho do time, rapidez para fechar vagas, e se o salário está divulgado.Observação: é uma estimativa de dados públicos, não um julgamento da empresa. Vagas reais podem ter pontuação alta, então use como uma dica, não como um fato.

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Packback

SiteLinkedInTodas as Vagas

51 - 200 funcionários

Fundada em 2014

📚 Educação

🤖 Inteligência Artificial

☁️ SaaS

💰 Private equity em 2024-04

Education • Artificial Intelligence • SaaS

A Packback é uma empresa de tecnologia educacional que oferece uma plataforma orientada pela pedagogia, impulsionada por IA, para discussões estudantis baseadas em investigação, feedback de escrita em tempo real e prevenção de originalidade/plágio para instituições de ensino fundamental, médio e superior. A plataforma SaaS automatiza feedback formativo e assistência de correção, integra-se com sistemas de gerenciamento de aprendizagem e enfatiza o uso responsável e transparente de IA para melhorar o engajamento dos estudantes, habilidades de escrita e resultados de aprendizado.

Descrição

• Design and launch a named professor advocate program to identify, engage, and activate customer champions • Build segmented advocate pools for individual adopters and institutional relationships • Maintain an advocate database with engagement history, content consent, and referral status • Manage newsletters, spotlights, exclusive previews, and appreciation initiatives for the advocate community • Assist with Customer Advisory Board programs and customer-focused events • Oversee customer case studies, testimonials, video interviews, customer-generated content, and pull quotes • Own the end-to-end case study pipeline from identification through distribution planning • Drive review generation and online reputation initiatives; monitor and respond to reviews • Develop a structured referral program for warm introductions to Sales • Build approved reference, peer testimonial, and name-drop libraries for sales cycles • Provide Sales with relevant references and customer evidence at appropriate deal stages • Package customer outcomes into assets supporting sales cycles and retention • Identify professors for conferences, webinars, and guest content • Activate advocates on LinkedIn and other channels • Build a speaker roster for events and panels • Partner cross-functionally on customer engagement, product awareness, and adoption programs • Lead value-reinforcing customer communications including webinars, newsletters, and educational content • Gather customer insights for marketing, product, and customer experience strategies • Identify opportunities to improve customer satisfaction, loyalty, and retention • Report advocacy commercial outcomes monthly to leadership

🎯 Requisitos

• 4+ years of experience in customer marketing, customer advocacy, or community programs in a B2B SaaS environment • Demonstrated track record of building advocacy programs producing measurable commercial outcomes such as pipeline, referrals, and case studies • Exceptional relationship-building skills with professors • Strong storytelling instincts for developing compelling customer narratives • High ownership and comfort with sales-adjacent metrics • Ability to work hand-in-hand with a revenue team • Analytical mindset with ability to track performance and derive actionable insights • Highly organized, able to manage a large portfolio of relationships and concurrent projects • Applicants must be authorized to work for any employer in the U.S. without sponsorship • Nice to have: experience in edtech or selling to academic institutions • Nice to have: familiarity with advocacy platforms such as Orca, Influitive, and ReferenceEdge • Nice to have: experience with LinkedIn content strategy and thought leadership programs • Nice to have: background in community management or event production • Nice to have: experience leveraging AI tools

🏖️ Benefícios

• 12 weeks of paid leave for welcoming new children • Multiple Health and Welfare Benefit Options (Medical, Dental, Vision) • 401k plan (with employer matching) • Flexible + Remote Work Opportunities • Unlimited Paid Time Off (PTO) • Employer Assistance Program (EAP) • Calm and DoorDash subscriptions • Career development paths with support and training • Intentional culture of open communication, curiosity, leadership, safety, and creativity