Director of Channel, Alliance, ABM Marketing

🕒 Maio 20

🗽 New York – Remoto

🗽 New York – Remote

⏰ Tempo Integral

🔴 Especialista

🎯 Marketing

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PlanITROI

SiteLinkedInTodas as Vagas

201 - 500 funcionários

Fundada em 2001

📦 Logística

💼 Consultoria

🏭 Manufatura

Logistics • Consulting • Manufacturing

A PlanITROI é uma especialista líder em Disposição de Ativos de TI (ITAD), especializada em apagamento seguro de dados, renovação de dispositivos e sustentabilidade ambiental. Fundada em 2001, a empresa é dedicada a fechar a lacuna digital transformando ativos de TI aposentados em tecnologia acessível para aqueles que precisam. A PlanITROI enfatiza a segurança dos dados, aderindo a rigorosos padrões, e promove impacto social através de seus programas enquanto recupera o máximo valor para os ativos aposentados dos clientes por meio de revenda e reutilização.

Descrição

• Build and execute a GTM ABM strategy focused on target channel accounts. • Develop account-specific messaging for organizations such as CDW, HCLTech, DXC, IBM, Accenture, and others. • Create one-to-one, one-to-few, and one-to-many ABM campaigns. • Coordinate with sales and leadership to identify account entry points, introductions, and partner expansion opportunities. • Develop PlanITROI’s partner-facing value proposition strategy for channel organizations. • Support relationship development with strategic partners. • Build thought leadership that positions PlanITROI as a strategic voice in ITAD, lifecycle services, sustainability, and value recovery.

🎯 Requisitos

• 10+ years of B2B technology marketing experience. • Experience in marketing computing hardware and services. • Experience with Gartner, Forrester, IDC, CRN, or analyst/influencer positioning. • Proven experience building and executing ABM campaigns for strategic accounts. • Expert experience in channel, partner, alliance, reseller, OEM, MSP, distributor, or GSI marketing. • Must have experience marketing to organizations such as CDW, SHI, Insight, WWT, IBM, Accenture, DXC, HCLTech, Dell, HP, Lenovo, Cisco, Microsoft, Apple. • Experience in creating executive-level messaging for complex B2B technology services. • Strong understanding of digital demand generation and LinkedIn strategy. • Demonstrated ability to create sales enablement materials. • Strong writing, positioning, and storytelling skills. • Experience with ABM platforms such as Apollo, 6sense, Demandbase, RollWorks, Terminus, HubSpot, Salesforce, Marketo, Pardot, or similar tools. • An existing network across all major channels, resellers, GSI, OEM, or IT services organizations is desired.

🏖️ Benefícios

• Health insurance • 401(k) matching • Flexible work hours • Paid time off • Remote work options