Senior Marketing Science Strategist

🕒 Julho 13

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Power Digital Marketing

SiteLinkedInTodas as Vagas

501 - 1000 funcionários

💼 Consultoria

👥 B2C

📣 Marketing

Consulting • B2C • Marketing

A Power Digital Marketing é uma empresa de growth marketing impulsionada por tecnologia que atua na interseção entre dados, tecnologia e inteligência humana para tornar a rentabilidade previsível. A companhia oferece um portfólio abrangente de serviços de marketing digital, incluindo consultoria estratégica, campanhas criativas, inteligência de dados, planejamento de mídia e muito mais para impulsionar cada etapa da jornada do cliente. A Power Digital Marketing é focada em entregar impacto de negócio com transparência, estratégias orientadas por dados (data-driven) e tecnologias avançadas, ajudando marcas a alcançar crescimento sustentado e vantagem competitiva em um mercado hipercompetitivo.

Descrição

• Manage overall measurement strategy for a book of clients, including statistical modeling (MMM), incrementality experiment design (MMT), and customer analysis. • Utilize large amounts of data to identify meaningful performance insights or opportunities for improvement using R, SQL, and Python. • Work closely with account teams and clients to develop and maintain long-term strategic relationships. • Clearly and succinctly present and explain advanced measurement methodologies and models to internal and external teams. • Ensure that insights are actionable and tied to client business goals. • Mentor and develop Measurement Analysts.

🎯 Requisitos

• Bachelor's degree in Marketing, Business Administration, or a related field. • 6+ years of experience in Marketing Analytics and Measurement. • 3+ years of agency experience. • Strong business acumen, with the ability to translate quantitative data into actionable business insights and recommendations. • Proficiency in R, Python, and SQL. • Experience with ETL tools, such as Funnel.io and Fivetran. • Strong understanding of full-funnel marketing strategies. • Excellent problem solving skills. • Excellent communication and organizational skills. • Demonstrated managerial experience, including the ability to lead, mentor, and motivate a team, 2-3 years of team management experience.

🏖️ Benefícios

• Power Digital’s people and culture are at the core of our success, which is why diversity in our team’s backgrounds and experiences are paramount. • We are an Equal Opportunity Employer and our employees are people with different strengths, experiences, and backgrounds, who strive to make an impact inside and outside of the workplace. • Diversity not only includes race and gender identity, but also age, disability status, veteran status, sexual orientation, religion and many other parts of one’s identity. • All of our employees' points of view are key to our success, and inclusion is everyone's responsibility.