Manager, Analytics

Vaga não está no LinkedIn

🕒 Setembro 16

🇺🇸 Estados Unidos – Remoto (EUA)

💵 $100.000 - $128.000 / ano

⏰ Tempo Integral

🟡 Pleno

🟠 Sênior

📉 Analista de Dados

👻 Score fantasma 0%

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Rain the Growth Agency

SiteLinkedInTodas as Vagas

201 - 500 funcionários

Fundada em 1998

💼 Consultoria

📣 Marketing

📱 Mídia

Consulting • Marketing • Media

Rain the Growth Agency é uma agência full-service de criação, publicidade e mídia que se especializa em ajudar marcas direct-to-consumer (DTC) a alcançarem um crescimento transformacional. Utilizando uma abordagem única chamada Transactional Brand Building, a agência cumpre tanto os objetivos de branding quanto de vendas, integrando serviços em mídia, estratégia criativa e análises. Como uma agência liderada por mulheres, a Rain promove uma cultura de inovação e flexibilidade, aproveitando tecnologia de ponta e ferramentas proprietárias para otimizar o retorno sobre o investimento para seus clientes.

Descrição

• Support media optimization initiatives for digital and offline channels • Manage, train, and mentor analysts and actively manage their workload • Lead strategic analytics for key client business, including measurement plan development, methodology execution, and insight presentation • Generate Test and Learn Plans • Design, develop, and update campaign-performance dashboards • Mine granular datasets and develop analyses explaining performance drivers • Produce scorecards, dashboards, and ad-hoc client reports • Recognize and troubleshoot data anomalies • Conduct ad-hoc marketing campaign analyses to drive business results and strategic planning • Ensure data integrity through media analytics reporting suites • Collaborate with Ad Operations on tagging and reporting accuracy • Integrate new tools and monitor analytics and predictive-modeling industry trends • Evaluate and apply AI-enabled tools, automation, and emerging analytics approaches • Lead improvement projects and beta-test tools internally and with clients • Translate agency solution opportunities into analytics requirements and deliverables • Support new business pitches with analytics strategy, measurement approaches, and test-and-learn recommendations • Collaborate with agency account teams, clients, and media planners • Present findings, recommendations, and performance narratives • Translate client business and marketing goals into optimization and analysis techniques • Build direct reports’ independence and cross-train department members • Share new findings, tools, and code with the Analytics department

🎯 Requisitos

• Bachelor's degree in a quantitative field (Mathematics, statistics), Business/Marketing or Computer Science OR an equivalent combination of education and experience • 4+ years’ experience providing marketing analytics support and solutions • Experience with digital and offline analytics and reporting • Mastery of Microsoft Excel • Intimate knowledge of web analytics tools (i.e. Google Analytics, Adobe) • Experience analyzing paid/organic social data • Deep familiarity with reporting on Facebook/Instagram, Twitter, and LinkedIn • Experience with SEM platforms such as Google Ads and Bing • Experience with Linear & CTV data and measurement methodologies, including ACR, spike attribution, incrementality experiments, and MMM • Dashboard software mastery (Adverity, PowerBI or Tableau) • Experience using AI-enabled tools or automation to support analytics workflows, reporting QA, insight generation, or operational efficiency • Proficient statistical programming skills in R, SQL, or Python • Ability to accommodate meetings in different time zones • Periodic travel availability

🏖️ Benefícios

• Quarterly profit-sharing program • 401(K) plan with employer match (and immediate eligibility) • 4-6 weeks PTO • 12 paid holidays • 12-18 weeks paid family and medical leave • Monthly Work-From-Home allowance • Medical, Dental, and Vision insurance • Flexible First environment with remote and in-person connection options • Investment in employees, technology, and tools • Entrepreneurial and welcoming culture