Senior Lifecycle Marketing Account Manager

🔥 11 horas atrás

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Red Antler

SiteLinkedInTodas as Vagas

51 - 200 funcionários

Fundada em 2007

🤝 B2B

👥 B2C

📱 Mídia

B2B • B2C • Media

A Red Antler é a principal parceira criativa para startups e novos empreendimentos, especializada em desenvolvimento e estratégia de marca. Eles lançaram com sucesso inúmeras marcas em diversos setores, ajudando empreendedores e empresas a transformar suas ideias em produtos e experiências amadas. Sua expertise se estende ao trabalho com startups emergentes e grandes empresas da Fortune 100, garantindo branding impactante que ressoa com os consumidores.

Descrição

• Own multiple client relationships as the primary Fat Earth point of contact • Develop sophisticated lifecycle marketing strategies • Lead communications planning across email, SMS, push, and in-app messaging • Define and evolve sending strategy, list health practices, segmentation logic, and automation infrastructure • Build, manage, and optimize subscription and loyalty program touchpoints • Conduct A/B tests, analyze results, and implement learnings • Partner with the Director of Lifecycle and other teams to deliver high-quality work • Stay current on industry trends and bring relevant thinking back to clients

🎯 Requisitos

• Bachelor's degree • 6+ years of lifecycle marketing experience at an agency or brand • Direct, hands-on experience in Salesforce Marketing Cloud • Deep experience with at least one additional ESP, Klaviyo strongly preferred • Demonstrated experience crafting and implementing push and in-app messaging strategies • Demonstrated experience managing subscription and loyalty program strategy and execution • Strong understanding of the full growth funnel • Sharp analytical skills and comfort with performance reporting • Excellent communicator with strong project management skills

🏖️ Benefícios

• Healthcare • 401k • Unlimited PTO