Growth Experimentation Manager

🕒 Julho 28

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Reflex Media, Inc.

SiteLinkedInTodas as Vagas

51 - 200 funcionários

Fundada em 2015

📣 Marketing

👥 B2C

🤖 Inteligência Artificial

Marketing • B2C • Artificial Intelligence

A Reflex Media, Inc. é uma empresa de desenvolvimento e gestão de marcas que projeta, constrói, cria marcas, comercializa e opera serviços digitais voltados para o consumidor. A empresa enfatiza a combinação de criatividade, estratégia de marketing e tecnologia—particularmente ciência de dados e IA/ML—para criar e gerenciar marcas (notadamente serviços de namoro) e fornecer experiências de usuário integrais e seguras. A Reflex Media lida internamente com design de produtos, marketing de crescimento, análises e gestão de plataformas, ao mesmo tempo em que promove uma cultura empresarial colaborativa e criativa.

Descrição

• Own the full experimentation program end-to-end as a hands-on operator. • Design the test, build the audience, ship the variant, read the result, and write the recommendation before the next standup. • Set the testing roadmap, run rigorous experiments across paid media, lifecycle, landing pages, onboarding, and creative. • Report to the Director of Growth & Lifecycle Marketing and partner closely with Data & Analytics, AI, Product, Engineering, Creative, and Brand. • Build, maintain, and prioritize a comprehensive testing roadmap across paid media and other channels. • Conduct deep post-experiment analysis and present findings to cross-functional stakeholders.

🎯 Requisitos

• 3 to 5+ years of hands-on experimentation, CRO, growth marketing, or analytical marketing experience, preferably at a consumer subscription, marketplace, mobile-first, or dating/social platform. • Deep understanding of experimental design: control/treatment setup, sample sizing, statistical significance, power calculations, novelty/seasonality/SRM threats, and how to mitigate them. • Hands-on, in-the-tool expertise with at least one experimentation or A/B testing platform (Optimizely, VWO, Statsig, LaunchDarkly, Eppo, Convert, AB Tasty, or comparable). • Strong analytical fluency. Comfortable in SQL and directly in the warehouse, plus a product analytics tool (Amplitude, Mixpanel, Looker, Heap, or similar). • Proven track record of running experiments across at least two of: paid media, email/lifecycle, landing pages, onboarding, paywall, or in-product marketing, with numbers you can speak to. • Outstanding communication and storytelling. • Experience with holdout group design and geo-based experiments. • AI fluency.

🏖️ Benefícios

• Health, dental, vision, 401(k), and a standard benefits package • Direct exposure to the Director and Co-CEOs from day one. • Clear growth path to Senior Growth Experimentation Lead within 12 to 18 months, based on outcomes.