Marketing Manager

🕒 Outubro 2

🇺🇸 Estados Unidos – Remoto (EUA)

💵 $105.000 - $135.000 / ano

⏰ Tempo Integral

🟡 Pleno

🟠 Sênior

🎯 Marketing

👻 Score fantasma 4%

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RhythmScience Inc.

SiteLinkedInTodas as Vagas

51 - 200 funcionários

Fundada em 2019

🏥 Saúde

☁️ SaaS

🤝 B2B

Healthcare • SaaS • B2B

A RhythmScience Inc. é uma empresa de gestão de dados cardíacos que oferece o Rhythm360®, uma plataforma integrada SaaS que coleta e normaliza dados cardíacos e fisiológicos de dispositivos implantáveis e externos para gerar insights clínicos acionáveis e fluxos de trabalho unificados. A empresa complementa sua plataforma com uma equipe de atendimento ao paciente e engajamento treinada clinicamente, que apoia o monitoramento remoto, a gestão de alertas, a adesão dos pacientes e os caminhos de cuidado para hipertensão, insuficiência cardíaca e manejo de ritmos. A RhythmScience faz parceria com práticas de cardiologia e sistemas de saúde para simplificar os dados de dispositivos, viabilizar cardiologia remota e melhorar o alcance e os resultados dos pacientes.

Descrição

• Maintain positioning, messaging architecture, product narratives, competitive differentiation, and brand voice • Translate Rhythm360 capabilities into clear, accurate, and compelling value propositions • Develop content across the buyer journey, including solution briefs, product sheets, case studies, customer stories, white papers, executive presentations, website copy, newsletters, webinars, blog posts, LinkedIn content, and sales materials • Partner with clinical and product leaders to build evidence-based thought leadership • Build and execute integrated campaigns across email, LinkedIn, webinars, website content, landing pages, partner channels, and account-based marketing • Develop audience segmentation and nurture pathways for healthcare audiences • Align with Sales on named-account priorities, active opportunities, product launches, and regional commercial initiatives • Support website strategy, messaging updates, conversion optimization, search optimization, and content development • Track and report campaign performance, including reach, engagement, conversion, lead quality, meetings generated, pipeline influence, and return on marketing investment • Plan and execute participation in strategic cardiology, electrophysiology, heart failure, digital health, and healthcare technology events • Coordinate booth strategy, attendee outreach, meeting scheduling, sales collateral, onsite logistics, lead capture, post-event follow-up, and event-performance reporting • Support webinars, customer advisory boards, clinical roundtables, virtual events, and executive dinners • Work closely with the Head of Marketing and cross-functional clinical, product, technical, commercial, Sales, and leadership teams

🎯 Requisitos

• Bachelor's degree in Marketing, Communications, Business, Healthcare Administration, or a related field • 5+ years of marketing experience, ideally in healthcare technology, digital health, medtech, health IT, medical devices, or B2B SaaS • Demonstrated ability to execute integrated marketing campaigns from concept through measurement and optimization • Experience creating customer-facing and sales-enablement materials • Experience supporting conference and field marketing strategies within healthcare • Experience in cardiology, electrophysiology, CIEDs, remote monitoring, heart failure, digital therapeutics, healthcare interoperability, or value-based care • Experience marketing to health systems, integrated delivery networks, physicians, clinical operations leaders, and C-suite healthcare buyers • Familiarity with CRM, marketing automation, CMS platforms, webinar tools, email platforms, social media tools, and analytics • Exceptional writing, editing, storytelling, and presentation-development skills • Ability to make complex clinical, technical, and operational concepts understandable for clinical, executive, and commercial audiences • Strong project management skills and ability to manage multiple priorities • Strong collaboration skills and comfort working across clinical, technical, and commercial teams • Knowledge of healthcare compliance, HIPAA considerations, and clinically appropriate marketing practices • Experience with HubSpot, Salesforce, Marketo, Pardot, Google Analytics, LinkedIn Campaign Manager, Canva, Adobe Creative Suite, or similar tools • Familiarity with account-based marketing, customer lifecycle marketing, and B2B SaaS go-to-market models

🏖️ Benefícios

• Bonus • Equity ownership opportunity • Benefits