Lifecycle Automation Specialist

🕒 Setembro 15

🇺🇸 Estados Unidos – Remoto (EUA)

⏰ Tempo Integral

🟢 Júnior

🟡 Pleno

👻 Score fantasma 20%

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🗣️🇺🇸🇬🇧 Inglês obrigatório

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Risepoint

1001 - 5000 funcionários

Fundada em 2007

💼 Consultoria

📣 Marketing

📚 Educação

Consulting • Marketing • Education

A Risepoint é uma empresa de tecnologia educacional que faz parceria com universidades públicas e privadas regionais para projetar, lançar e expandir programas de graduação online focados no mercado de trabalho. Ela oferece serviços de marketing, suporte ao estudante, suporte ao corpo docente, implementação de tecnologia, monitoramento de desempenho e pesquisa de ROI estudantil para ajudar as instituições a expandir o acesso, aumentar as matrículas e oferecer programas de alto retorno para adultos que trabalham.

Descrição

• Build, configure, test, and deploy lifecycle automation solutions using established implementation patterns, operational standards, and quality assurance practices • Configure audiences, automation workflows, personalization, and engagement logic to address technical requirements, data considerations, and customer experience objectives • Perform quality assurance testing to validate automation functionality, data accuracy, personalization, and customer experience before production deployment • Analyze automation performance, diagnose implementation and data-related issues, determine root causes, and recommend solutions • Escalate issues requiring broader solution, platform, or architectural review • Partner with Senior Automation Specialists and Automation Managers to implement lifecycle automation solutions • Partner with Automation Enablement to support production readiness, validate implementation requirements, and ensure alignment with platform standards • Maintain documentation of automation solutions, implementation activities, testing results, and operational updates • Identify implementation improvements to strengthen automation quality and execution consistency • Evaluate automation requirements and recommend approaches balancing business needs, platform capabilities, scalability, and operational standards

🎯 Requisitos

• Typically 2+ years of experience supporting CRM, marketing automation, lifecycle marketing, campaign operations, or marketing technology platforms • Experience configuring or supporting marketing automation, customer engagement, or CRM solutions • Demonstrated ability to analyze technical requirements, evaluate solution options, exercise independent judgment, and resolve complex implementation challenges within marketing automation platforms • Bachelor's degree in Information Systems, Marketing Technology, Business, Computer Science, or related field (or equivalent practical experience) • Understanding of customer journey concepts, automation workflows, segmentation, testing, and quality assurance principles • Exposure to email, SMS, or multi-channel customer engagement technologies • Experience with Salesforce, Salesforce Marketing Cloud or comparable enterprise marketing automation platforms • Familiarity with SQL, AMPscript, or other marketing technology scripting languages

🏖️ Benefícios

• Equal-opportunity employer • Diverse and inclusive workforce

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