Senior Growth Marketing Manager

🕒 Outubro 26

🇺🇸 Estados Unidos – Remoto (EUA)

💵 $130.000 - $190.000 / ano

⏰ Tempo Integral

🟠 Sênior

📈 Marketing de Crescimento

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Rithum

SiteLinkedInTodas as Vagas

501 - 1000 funcionários

Fundada em 1997

🛍️ Comércio Eletrônico

📣 Marketing

🤖 Inteligência Artificial

eCommerce • Marketing • Artificial Intelligence

Rithum é uma plataforma abrangente de e-commerce projetada para capacitar marcas, varejistas e fornecedores a lançar e expandir seus negócios de forma eficaz. Oferecendo uma variedade de soluções, incluindo marketing multicanal, gestão de fulfillment e descoberta de fornecedores impulsionada por IA, a Rithum ajuda os usuários a otimizar sua presença online e simplificar operações através de uma vasta rede de marketplaces. Com foco em flexibilidade e eficiência, a Rithum visa transformar o comércio, criando experiências de compra lucrativas e envolventes.

Descrição

• Spearhead digital advertising strategy and execute performance marketing plans focused on B2B Google search engine marketing (PPC) • Manage digital advertising campaigns end to end, including planning, implementation, execution, optimization, and performance analysis • Execute and manage PPC and display paid media plans on a real-time bidding platform • Monitor and optimize advertising budgets to maximize ROI • Develop paid-media content strategy with content teams and/or agencies • Manage Google Ads and other search platforms • Monitor keyword bids, budget caps, impression share, quality score, audience lists, and account metrics • Create large keyword lists aligned with SEM strategy • Monitor CTR, conversion rate, CPA, ROAS, and lifetime value, taking action to improve performance • Conduct A/B and multivariate testing of ads, messaging, and targeting • Identify optimization opportunities across targeting, creative, bidding strategies, and landing pages • Perform deep-dive analyses and recommend digital marketing improvements • Build analytics dashboards and prepare weekly, monthly, and quarterly reports and presentations • Collaborate with creative, product, and analytics teams • Manage external agencies, vendors, and partners • Embed AI into campaign planning, audience analysis, creative testing, and reporting • Track industry trends and incorporate innovative growth-marketing strategies

🎯 Requisitos

• 8+ years of experience in B2B Google search, digital advertising, growth marketing, or a related field, driving measurable results against ROI targets • Proficiency in digital advertising platforms, including Google Ads, Facebook Ads, LinkedIn Ads, Twitter Ads, and other relevant channels • Hands-on experience with Google Analytics, Google Tag Manager, and Facebook Business Manager • Proficiency using Excel, Salesforce, Looker Studio, Tableau, or Domo to drive business insights • Experience measuring and monitoring brand search keyword campaigns versus non-brand search campaigns • Experience using AI tools such as ChatGPT, Microsoft Copilot, or Claude for research, communication, analysis, documentation, automation, workflow optimization, and decision-making • Up to 10% travel required

🏖️ Benefícios

• Medical, dental and vision benefits with affordable health care plans and company HSA contributions, starting on Day 1 • 6% 401(k) match • 20 days of Paid Time Off • 9 Company-Paid holidays • 2 paid floating holidays • 7 paid sick days • 2 Wellness days • 1 Paid Volunteer Day • PTO increases to 22 days at 3 years of service and 25 days at 5 years • 12 weeks primary caregiver leave • 4 weeks secondary caregiver leave • Accident, critical illness, and hospital indemnity insurance • Pet insurance • Legal assistance and identity theft insurance plans • Life insurance equal to 2x salary • Calm app access • Employee Assistance Program • $65/month remote work stipend for internet • Culture and team-building activities • Tuition assistance • Career development opportunities • Charitable contribution match up to $250 per year • Discretionary bonus of 12% of annual base salary • Comprehensive benefits package and total rewards benefits • Remote-first working conditions • Generous time off and wellness days

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