Senior Brand Media Manager

🕒 Julho 29

🌺 Hawaii – Remoto

🌺 Hawaii – Remote

💵 $153.765 - $171.855 / ano

⏰ Tempo Integral

🟠 Sênior

👔 Gerente

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Rula

SiteLinkedInTodas as Vagas

501 - 1000 funcionários

Fundada em 2019

💼 Consultoria

🛡️ Seguros

🏥 Saúde

💰 Series C - Rula em 2024-07

Consulting • Insurance • Healthcare

Rula é uma plataforma que conecta indivíduos em busca de serviços de melhoria doméstica com profissionais habilidosos em sua área. Ao usar o Rula, os clientes podem facilmente encontrar, comparar e contratar profissionais de confiança para diversos projetos, como reforma, reparos e manutenção. A plataforma visa simplificar o processo de contratação de empreiteiros e garantir transparência e qualidade nos serviços prestados.

Descrição

• Own the strategic roadmap for our brand media allocation, audience targeting, and measurement framework • Bridge the gap between upper-funnel brand building and lower-funnel action, ensuring our investment drives both top-of-mind Awareness and tangible Patient Starts • Act as the key connective tissue between our external agency partners and our internal Brand, Analytics, Performance Marketing, and Finance teams • Ensure effective communication with the C-suite

🎯 Requisitos

• 8+ years of experience in brand media planning and buying • Deep, hands-on experience planning and optimizing campaigns across premium streaming / Connected TV (e.g., Netflix, Hulu, Amazon) and at least two major paid social (e.g., Meta, TikTok, Reddit) or other platforms like DOOH, OOH, OLV, etc. • Experience building or managing a brand measurement framework, including at least one of the following: media mix modeling (MMM) or multi-touch attribution • Proven experience managing large-scale media budgets (multi-million dollar), including forecasting, pacing, and financial reporting in partnership with a Finance team • Experience presenting media performance and strategy to senior or executive audiences, translating complex data into clear, concise business recommendations • Experience managing an external media agency - Setting briefs, running performance reviews, and holding partners accountable to business outcomes

🏖️ Benefícios

• 100% remote work environment: Working hours to support a healthy work-life balance, ensuring you can meet both professional and personal commitments (must be based in United States, currently not hiring in Hawaii) • Attractive pay and benefits: Full transparency of pay ranges regardless of where you live in the United States • Comprehensive health benefits: Medical, dental, vision, life, disability, and FSA/HSA • 401(k) plan access: Start saving for your future • Generous time-off policies: Including 2 company-wide shutdown weeks each year for self-care (for most employees) • Paid parental leave: Available for all parents, including birthing, non-birthing, adopting, and fostering • Employee Assistance Program (EAP): Supporting your mental and physical health • Quarterly department stipend: Fun team-building activities or in-person gatherings • Community and employee resource groups: Participate in groups that celebrate employee identity and lived experiences, fostering a sense of community and belonging for all • Home office stipend: New hire home office stipend & $50 monthly stipend to help cover internet or cell phone expenses • Wellness at Rula program: Year-round wellness initiatives and a $50/month wellness stipend