Senior Paid Media Associate

🕒 Outubro 29

🗽 New York – Remoto

🗽 New York – Remote

💵 $80.000 - $116.000 / ano

⏰ Tempo Integral

🟠 Sênior

📈 Marketing de Performance

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SeatGeek

SiteLinkedInTodas as Vagas

501 - 1000 funcionários

Fundada em 2009

🛍️ Comércio Eletrônico

⚽ Esportes

💰 $238.000.000 Series E em 2022-08

eCommerce • Entertainment • Sports

A SeatGeek é uma plataforma de venda de ingressos focada em dispositivos móveis que permite aos usuários comprar e vender ingressos para eventos ao vivo, como esportes, shows e apresentações teatrais. Com uma interface fácil de usar, a SeatGeek integra listagens de eventos, compra de ingressos e revenda em um só lugar. A plataforma melhora a experiência do usuário ao oferecer recomendações personalizadas e insights sobre tendências de eventos. Além disso, a SeatGeek oferece uma variedade abrangente de listagens para grandes eventos esportivos, musicais e de entretenimento, posicionando-se como uma fonte indispensável para os fãs que procuram ingressos. As operações e ofertas da empresa enfatizam uma experiência contínua no acesso e aproveitamento de entretenimento ao vivo.

Descrição

• Help develop SeatGeek’s strategy across video (linear TV, DRTV, CTV, streaming), audio (streaming, radio), Display, YouTube, and other emerging channels • Evaluate the role of different channels, partners, networks, and inventory types within the broader media mix • Test new channels, formats, publishers, and inventory to uncover scalable growth opportunities • Support day-to-day management of campaigns on Display, DRTV, CTV, Audio, and other assigned channels from planning through launch and reporting • Partner with agencies and media vendors to develop recommendations, manage campaign setup, and ensure campaigns launch on time and deliver in full • Pressure test assumptions around audiences, budgets, reach/frequency, inventory, and measurement approaches, providing thoughtful feedback • Monitor campaign delivery and performance and identify opportunities for in-flight optimization • Manage select campaigns directly within buying platforms, including campaign setup, targeting, pacing, optimizations, and reporting • Maintain budget trackers and support media invoicing and reconciliation • Help build and execute a testing roadmap designed to answer questions about channel effectiveness, audiences, creative, frequency, and more • Partner with internal analytics teams to evaluate performance using incrementality testing, attribution, and other measurement approaches • Apply learnings across campaigns to continuously improve SeatGeek’s media strategy and investment decisions • Maintain monthly and ad hoc reporting • Partner closely with Creative, Analytics, and other marketing teams to support planning, execution, and measurement of paid media channels • Build strong relationships with agency, platform, publisher, and measurement partners

🎯 Requisitos

• Bachelor's degree and 4+ years of experience in media planning, buying, performance marketing, integrated marketing, or a related field • Hands-on experience with at least two of the following channels: DRTV, CTV, Audio, Display, Online Video, or other paid media formats • Strong understanding of media planning fundamentals, including audience strategy, reach and frequency, flighting, inventory, and budget allocation • Experience working with media agencies and/or directly with publishers • Strong analytical skills and an interest in sophisticated measurement approaches, particularly incrementality • A performance-oriented mindset and ability to use data to make recommendations about where and how to invest • Ability to manage multiple campaigns, partners, timelines, and priorities simultaneously • Strong written and verbal communication skills and comfortable working with a range of stakeholders • A proactive and curious approach; you’re excited to dig into how media works, challenge assumptions, and identify opportunities to improve performance

🏖️ Benefícios

• Discretionary annual bonus • Flexible work environment, allowing you to work as many days a week in the office as you’d like or 100% remotely • A WFH stipend to support your home office setup • Unlimited PTO • Up to 16 weeks of fully-paid family leave • 401(k) matching • Student loan matching program • Health, vision, dental, and life insurance • Up to $25k towards family building, reproductive health services and Gender-affirming care • $500 per year for wellness expenses • Subscriptions to Headspace (meditation), Headspace Care (therapy), and One Medical • $360 per quarter to spend on tickets to live events • Annual subscription to Spotify, Apple Music, or Amazon music

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