Senior Manager, Integrated Marketing

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🕒 Junho 27

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Symbotic

SiteLinkedInTodas as Vagas

501 - 1000 funcionários

Fundada em 2007

🔧 Hardware

📦 Logística

🤖 Inteligência Artificial

Hardware • Logistics • Artificial Intelligence

A Symbotic é fornecedora de automação de armazéns e robótica para cadeias de suprimentos. A Symbotic desenvolve hardware robótico integrado, orquestração impulsionada por IA e software, além de soluções de warehouse-as-a-service para organizar e acelerar o movimento de mercadorias através de centros de distribuição. A empresa foca em sistemas robóticos flexíveis e de alto rendimento e software para indústrias como supermercados, varejo e bens de consumo embalados, posicionando-se como uma fornecedora B2B que combina automação física com IA para otimizar operações.

Descrição

• Own Exol's social media strategy and execution end-to-end, with LinkedIn as the primary channel. • Develop and maintain the editorial calendar, create and publish content, support executive visibility through ghostwriting and amplification, and manage day-to-day community engagement. • Plan, execute, and optimize multi-channel marketing campaigns across social, email, web, content, and events. • Produce and coordinate marketing content across formats, including social posts, articles, short-form video, case studies, and one-pagers. • Maintain a consistent brand voice and visual identity across all marketing channels, including the company's brand mascot and supporting creative assets. • Partner closely with sales and SDR functions to ensure marketing activity supports active deals. • Manage Exol's presence at relevant industry events and trade shows, including pre-event promotion, on-site activation, and post-event follow-up. • Define and track the metrics that matter across the funnel, from engagement through to pipeline influence. Report results clearly to leadership and use performance data to adjust and improve programs. • Manage external agencies, freelancers, and contractors as needed, ensuring quality, timeliness, and alignment with objectives.

🎯 Requisitos

• Bachelor's degree in Marketing, Communications, Business, or a related field. • Minimum 10 years of progressive experience in B2B marketing, with demonstrated ownership of social media and integrated campaign programs. • Proven track record of campaigns that contributed measurably to pipeline or demand, with strong fluency in LinkedIn as a B2B channel. • Strong writing and storytelling skills, with the ability to communicate clearly and credibly to a senior B2B audience. • Hands-on proficiency with marketing tooling, including social scheduling and analytics platforms, email/CRM systems, and basic design and content tools. • Comfort operating independently as a team of one in an ambiguous, fast-paced environment, with a strong sense of ownership and accountability. • Experience marketing within a sales-led or enterprise deal motion, or within supply chain, logistics, robotics, automation, or related technology categories, is a plus.

🏖️ Benefícios

• Up to 10% travel may be required. • Employees must have a valid driver's license and the ability to drive and/or fly to client and other customer locations, as well as to industry events and company facilities. • The employee is responsible for owning a credit card and managing expenses personally to be reimbursed on a bi-weekly basis.