Director, Paid Social

🕒 Setembro 10

🇺🇸 Estados Unidos – Remoto (EUA)

💵 $130.000 - $145.000 / ano

⏰ Tempo Integral

🔴 Especialista

📈 Marketing de Performance

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Tinuiti

SiteLinkedInTodas as Vagas

1001 - 5000 funcionários

Fundada em 2016

📣 Marketing

💰 Debt Financing em 2019-08

Marketing • Advertising • Technology

A Tinuiti é uma agência de marketing digital orientada para performance que se especializa em aumentar o impacto das marcas em diversos canais digitais. Sua abordagem de funil completo integra comércio, TV e áudio, mídias sociais e plataformas de pesquisa para otimizar o engajamento do usuário, impulsionar conversões e expandir a presença digital. A Tinuiti utiliza tecnologia avançada e proprietária, incluindo o Bliss Point, para medição e otimização de marketing, fornecendo insights para maximizar a eficiência e o impacto. A empresa enfatiza uma estratégia orientada por produto e é reconhecida por sua expertise em planejamento de mídia, medição e atribuição, conforme demonstrado pelos prêmios recebidos em relatórios da indústria.

Descrição

• Lead a portfolio of clients and own senior day-to-day client relationships and growth agendas • Align account team recommendations with client goals and set clear expectations • Build trust with senior stakeholders through high-value meetings, presentations, and decision influence • Partner with internal leaders to resolve escalations quickly • Connect Social with Search, Commerce/Retail Media, TVAD, Creative, CRM, and TV/Audio • Translate platform, competitive, and Bliss Point insights into executive-ready actions • Own team and channel financial health, including margin, utilization/capacity, and forecast accuracy • Lead onboarding, transitions, escalations, renewals, expansions, cross-sell opportunities, and new-business narratives • Orchestrate responsible use of platform automation and features; pilot, measure, and scale initiatives • Embed Bliss Point insights into planning and budget allocation and close feedback loops with Product and Analytics • Establish measurement practices using lift/holdout tests or sound A/B tests • Ensure pixel/CAPI, event mapping, priorities, UTMs, GA4, and data quality • Require financial narratives comparing forecast versus actuals and document model caveats • Develop integrated cross-channel plans and measurement approaches to prove combined lift • Create reusable playbooks and educate clients and internal teams • Eliminate recurring waste, implement guardrails and rollback processes, publish results, and share playbooks • Build and lead a high-performing team through KPIs, 1:1s, feedback, development, and succession planning • Hire and onboard employees and coach managers • Install or maintain governance, standards, scorecards, QA cadence, and quality systems • Track client, innovation, product/AI, data/operations, financial, people, and cross-channel impact KPIs

🎯 Requisitos

• 10+ years in Paid Social with proven results at scale across multiple platforms • Experience with Meta, TikTok, Pinterest, Snapchat, and Reddit; LinkedIn/X as relevant • 3+ years managing managers and senior individual contributors preferred • Experience hiring, coaching, managing performance, and succession planning • Cross-channel literacy connecting Social to Search, Commerce/Retail Media, TVAD, and Creative • Knowledge of Meta Advantage+, value optimization, CAPI, TikTok Smart Performance, and Pinterest Performance+ • Proficiency with GA4 and platform analytics • Ability to establish growth-first innovations with clear thresholds and measurement reads • Ability to translate Bliss Point insights into plans • Channel financial acumen, including margin, utilization, capacity, and forecast accuracy • Clear, concise executive storytelling and expectation setting • Confidence working with senior clients and internal leaders

🏖️ Benefícios

• Unlimited paid time off • Fully remote environment • Flexible time off • 20 paid holidays • Medical, dental, vision, life and disability insurance • Flexible Spending Accounts • Retirement plan with match up to 4% of contributions at 100% • Fringe benefits • Forma • Unlimited telemedicine and teletherapy at no cost • Thankful giving • Equity • Birthing parents receive 16 weeks of leave with 100% pay • Partners receive 12 weeks of parental leave after birth or adoption • On-demand learning • Mentorship program • Leadership and management development programs and resources • Monthly variable revenue payment opportunity (RevShare) • Discretionary annual performance bonus