Digital Acquisition Specialist

Vaga não está no LinkedIn

🕒 Setembro 13

🇺🇸 Estados Unidos – Remoto (EUA)

💵 €2.000 - €2.750 / mês

⏰ Tempo Integral

🟡 Pleno

🟠 Sênior

👻 Score fantasma 0%

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🗣️🇺🇸🇬🇧 Inglês obrigatório

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Tomplay

11 - 50 funcionários

Fundada em 2014

📚 Educação

☁️ SaaS

💰 Funding Round em 2021-04

Education • Music • SaaS

A Tomplay é uma empresa inovadora que fornece partituras interativas para músicos de todos os níveis. Com um catálogo de mais de 80. 000 arranjos, os usuários podem tocar acompanhados de gravações profissionais em diversos instrumentos. O aplicativo Tomplay inclui recursos como rolagem automática das partituras, ajuste de tempo e capacidades de gravação, tornando a prática mais envolvente e eficaz. Perfeita para estudantes e educadores, a Tomplay aprimora a experiência musical ao permitir que os usuários toquem com acompanhamentos orquestrais ou arranjos de bandas.

Descrição

• Develop, execute, and manage data-driven paid advertising campaigns, particularly across Meta and Apple Search Ads • Focus on measurement, attribution, continuous optimization, ROAS, and acquisition performance • Produce, edit, and deliver videos, images, and other high-quality ad creatives aligned with brand guidelines • Adapt creatives for diverse target groups, personas, instruments, and musician skill levels • Use creators, UGC, and AI tools to generate and optimize acquisition creatives • Manage advertising budgets to optimize spend, maximize ROI, and drive performance • Oversee localization of ads into 10+ languages for international markets • Identify, onboard, and manage influencers, content creators, and online educators • Build long-term partnerships with influencers, teachers, communities, online music schools, and niche learning networks • Track and analyze influencer and community campaign performance for conversion and ROI • Research keywords and topics and create SEO-optimized content for the website, YouTube, and generative AI platforms • Monitor SEO performance using Google Search Console, Ahrefs, and Google Analytics • Develop actionable plans to improve rankings and traffic quality • Implement ASO strategies for the App Store and Google Play, including keyword optimization, creative testing, and metadata updates

🎯 Requisitos

• Extensive experience managing performance-driven ad campaigns across Meta, Apple Search Ads, and Google Ads • Proven track record in ROAS optimization and successful acquisition and remarketing campaigns • Play a musical instrument and read music notation; essential for understanding musicians’ needs and creating relevant ad content • Ability to independently produce and edit ad creatives and copy, including text, video, and images • Strong attention to detail and brand consistency • Familiarity with creators/UGC and AI tools for high-quality, cost-efficient creatives is a strong plus • Experience in SEO, including keyword research, content strategy, and performance tracking • Proficiency in Google Analytics, Google Search Console, Looker, Ahrefs, or similar analytics tools • Fluency in English required • Knowledge of additional languages highly desirable • Excellent written and verbal communication skills in English

🏖️ Benefícios

• Remote, full-time position • Opportunities for professional growth within the company • Dynamic and collaborative environment in a fast-growing company • Real impact from day one • Opportunity to help millions of musicians worldwide learn, practice, and perform music better every day

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