Director of Brand, Media

🕒 Julho 18

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WarriorBabe

SiteLinkedInTodas as Vagas

51 - 200 funcionários

🏥 Saúde

💼 Consultoria

🍽️ Alimentos e Bebidas

Healthcare • Consulting • Food & Beverage

WarriorBabe é uma empresa de coaching de fitness personalizado que oferece um programa de mentoria 1:1 chamado WarriorBabe VIP. Esse programa fornece a mulheres de qualquer idade e nível de experiência orientação personalizada em macronutrientes e treino, com foco em alcançar e manter, por toda a vida, a composição corporal ideal. O WarriorBabe VIP foi criado para empoderar mulheres a assumirem o controle da própria jornada de saúde e fitness de forma sustentável e informada.

Descrição

• Decide what lives under the WarriorBabe master brand versus personal brands, and how every channel ties into one connected universe instead of disconnected accounts. • You own both layers and the pipeline that moves people between them. • Design and launch a TikTok Shop affiliate program with recruitment, activation, and leaderboard mechanics strong enough to compete at category-benchmark scale. • Build and prove a repeatable playbook for hyped product drops — reverse-engineered from affiliates × activation rate × units, plus owned-audience conversion — building toward 50,000 units sold in 24 hours. • Design and pilot a named community program, pop-up events, and a city-ambassador model.

🎯 Requisitos

• Built a brand audience with receipts — taken a consumer brand or creator network to 1M+ engaged followers or 30M+ monthly views, and can walk through the analytics, the timeline, and what you personally decided. • Built real community and ambassador programs — thousands of people actively promoting a brand, and you know the mechanics: recruitment, activation, leaderboards, churn. • Owned a commerce number — TikTok Shop, affiliate revenue, launch/drop revenue, or community-driven sales, and can talk through the math behind a drop you ran. • Long-form conviction — you see YouTube as a trust engine, not a place to dump podcast clips, and understand connected storylines and watch-time economics. • Managed multiple faces/talent at once and the risk that comes with it. • Builder energy — you're comfortable building the machine while running it: hiring, systems, cadence, with no mature org to lean on in year one.

🏖️ Benefícios

• quarterly bonuses tied to locked KPIs • structured performance compensation