Growth Marketing Specialist

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9Spokes

WebsiteLinkedInAlle Stellen

51 - 200 Mitarbeiter

Gegründet 2012

💳 Fintech

🏦 Bankwesen

☁️ SaaS

💰 Post-IPO Equity im 2020-08

Fintech • Banking • SaaS

9Spokes ist eine datengesteuerte Plattform, die Finanzorganisationen befähigt, ihren Geschäftskunden wertvolle Einblicke und wichtige Kennzahlen zu bieten. Die Plattform integriert und standardisiert Daten aus verschiedenen Services in den Bereichen Buchhaltung, Banking, Handel und Inventar, wodurch kleine und mittelständische Unternehmen (KMUs) ihre finanzielle Lage besser verwalten können. Durch die Bereitstellung von Tools für Cashflow-Prognosen und Finanzanalysen hilft 9Spokes Unternehmen, ihre finanzielle Position zu verstehen und fundierte Entscheidungen zu treffen.

Beschreibung

• Build and maintain marketing automation workflows, lead scoring, and nurturing sequences that support acquisition and pipeline velocity • Manage the HubSpot CRM day to day — deals, pipeline stages, custom objects, and properties — keeping data accurate and actionable • Produce dashboards and reporting that close the loop between marketing activity and revenue outcomes • Keep the marketing database clean, well-segmented, and ready for use in campaigns • Deliver multi-channel growth campaigns end to end: email, LinkedIn, paid, webinars, and ABM sequences • Partner with the Content Marketing Specialist to deploy, amplify, and measure content across channels • Partner with the Business Development Managers on ABM and account-level campaign execution • Produce campaign assets and sales-facing collateral to support active opportunities • Plan and deliver 9Spokes’ presence at key industry conferences, expos, webinars, and virtual events • Manage pre-event promotion and registration through HubSpot, coordinate on-site or virtual execution, and deliver post-event follow-up automation • Work alongside the Business Development Managers on event logistics, meeting coordination, and lead capture • Own the operational detail so the team shows up prepared and follow-up lands on time • Track competitor activity, product moves, and pricing in US banking and credit union technology, and keep a current view of how 9Spokes stacks up • Run win/loss interviews and gather buyer insights, structuring what we learn so it can be used by the Director and SLT • Surface market trends and buyer signals that should shape campaigns, content priorities, and proposition development • Manage 9Spokes’ social channels and maintain the website, keeping content fresh and aligned with live campaigns • Monitor engagement, respond to inbound signals, and feed leads into HubSpot for nurture and follow-up • Analyse campaign and event performance using HubSpot, Google Analytics, and other tools in the stack • Surface actionable insights and recommend adjustments to the Director of Sales and Marketing.

🎯 Anforderungen

• 2–4 years’ experience in B2B SaaS marketing, ideally in a fintech, data, or analytics environment • Genuine hands-on HubSpot experience — building workflows, lead scoring, dashboards, and reports, not just operating a template • A track record of event execution with measurable outcomes, including pre-event promotion, on-site delivery, and post-event follow-up • Digital marketing capability across email, LinkedIn, paid, and webinar channels • Analytical mindset and comfort with reporting, attribution, and data-led decisions • Curiosity about competitive and market dynamics, and the ability to structure research into useful intelligence • Experience marketing into US banking, credit unions, or financial services is helpful but not essential • Familiarity with tools such as Google Analytics, SEMRush, Canva, or similar is a plus • Comfortable working across time zones in a globally distributed team headquartered in Auckland, New Zealand • Willing to travel as required for events and client meetings.

🏖️ Vorteile

• Follow the 9Spokes policies and procedures applicable to your job function • Understand information security, including how to handle information, reporting risks and/or breaches, and how to support colleagues to do the same.