Manager, Market Access Strategy

🕒 vor 12 Tagen

🏄 California – Remote

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💵 $129.300 - $258.700 / Jahr

⏰ Vollzeit

🟡 Mittelstufe

🟠 Senior

👔 Manager

🦅 H1B-Visum-Sponsor

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👻 Geisterscore 0%

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🗣️🇺🇸🇬🇧 Englisch erforderlich

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Abbott

10.000+ Mitarbeiter

Gegründet 1888

🏥 Gesundheitswesen

⚕️ Krankenversicherung

🧬 Biotechnologie

Healthcare • Healthcare Insurance • Biotechnology

Abbott ist ein globales Gesundheitsunternehmen, das sich der Weiterentwicklung medizinischer Technologien und der Verbesserung von Leben weltweit verschrieben hat. Es bietet eine breite Palette führender Produkte in den Bereichen Diagnostik, Medizingeräte, Ernährung und gebrandete Generika an. Die Innovationen von Abbott, wie die FreeStyle Libre Glukose-Überwachungssysteme und die BinaxNOW Schnelltests, revolutionieren das Diabetes-Management und die Reaktion auf COVID-19. Durch Partnerschaften und Initiativen verfolgt Abbott das Ziel, Gesundheitsgerechtigkeit zu fördern, den Zugang zu Gesundheitsversorgung zu verbessern und kritische Gesundheitsherausforderungen wie Unterernährung und Infektionskrankheiten anzugehen. Abbott setzt sich auch für Nachhaltigkeit und soziale Verantwortung ein und strebt danach, lebensverändernde Technologien zugänglich und erschwinglich zu machen.

Beschreibung

• Develop and implement payer marketing strategies to expand reimbursement and support new product launches • Collaborate with Payer Account Management, HEOR, Medical Affairs, Sales, and Regulatory teams • Conduct market research and analysis to identify payer needs, trends, and opportunities • Create and deliver value propositions, messaging, and marketing materials tailored to payer audiences • Build and maintain relationships with key stakeholders • Monitor and evaluate payer marketing initiatives and adjust strategies as needed • Stay informed about healthcare policies, reimbursement trends, and the competitive landscape • Participate in strategic planning and financial planning processes • Understand competitive offerings and provide positioning and tools to differentiate products profitably • Manage communications with consultants, research firms, advertising agencies, vendors, and customers • Use market research and customer input to achieve reimbursement and market access goals • Achieve Market Access organization goals and objectives • Ensure compliance with Quality System and Ethics/Compliance guidelines

🎯 Anforderungen

• Bachelor's degree in marketing, business, or a related field • MBA preferred • 5 years of experience in the pharmaceutical or medical device industry or equivalent experience • In-depth understanding of payer and reimbursement market dynamics, including commercialization, pricing and reimbursement • Proven ability to manage vendors and agencies to deliver successful marketing campaigns • Excellent analytical and critical thinking skills with the ability to translate data into strategy • Previous experience in marketing or managed care marketing • Strong project management skills, including independently driving projects, establishing budgets, and meeting deadlines • Ability to collaborate, influence, and work with internal and external stakeholders • Experience managing multiple priorities and meeting deadlines under business constraints • Strong leadership and communication skills with the ability to craft and deliver compelling narratives • Proven success working collaboratively across the business to design and execute solutions to complex challenges preferred • Ability to thrive in a fast-paced, evolving environment • Must ensure compliance with the Quality System and Ethics/Compliance guidelines • Ability to travel frequently; travel listed as 50% of the time

🏖️ Vorteile

• Career development with an international company • Free medical coverage in the Health Investment Plan (HIP) PPO medical plan for qualifying employees • Retirement savings plan with a high employer contribution • Tuition reimbursement • Freedom 2 Save student debt program • FreeU education benefit toward a bachelor’s degree • Health and wellness benefits • Equal Opportunity Employer committed to employee diversity

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