Senior Analyst Relations Manager

🕒 vor 14 Tagen

🇬🇧 Vereinigtes Königreich – Remote

⏰ Vollzeit

🟠 Senior

💰 Account Manager

👻 Geisterscore 10%

infoinfo

🗣️🇺🇸🇬🇧 Englisch erforderlich

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Logo of Acronis

Acronis

1001 - 5000 Mitarbeiter

Gegründet 2003

🔒 Cybersecurity

☁️ SaaS

🤝 B2B

Cybersecurity • SaaS • B2B

Acronis ist ein Unternehmen für Cyber-Schutz, das integrierte Backup-, Notfallwiederherstellungs- und Cybersicherheitslösungen anbietet, die als Cloud-native und On-Premises-Software bereitgestellt werden. Es bietet Endpunktschutz (EDR/XDR), Antimalware, E-Mail- und Microsoft 365-Schutz, RMM- und PSA-Tools sowie MSP-fokussiertes Multi-Tenant-Management, um Dienstleistern und Unternehmen zu ermöglichen, Cyberbedrohungen zu erkennen, darauf zu reagieren und sich davon zu erholen. Acronis agiert weltweit mit konformen Rechenzentren, Zertifizierungen und einer Plattform, die darauf ausgelegt ist, Backup, Sicherheit und IT-Management in einer einzigen Lösung zu konsolidieren.

Beschreibung

• Build and maintain trusted relationships with key industry analysts and research firms • Coordinate and participate in analyst briefings, inquiries, strategic discussions, executive meetings and events • Support engagement plans for priority analysts and firms • Connect analysts with Acronis executives, product leaders, cybersecurity researchers and subject-matter experts • Coordinate analyst engagement around product launches, corporate announcements, events and strategic initiatives • Execute analyst relations programs to strengthen Acronis’ market position • Translate complex product capabilities, technology developments and roadmap priorities into analyst narratives • Capture and share analyst feedback to inform messaging, positioning and go-to-market strategy • Manage participation in analyst evaluations, rankings and market research • Coordinate submissions, evidence gathering, product demonstrations, customer references, executive participation and analyst follow-up • Track research and evaluation calendars and identify opportunities for inclusion or stronger recognition • Gather and synthesize analyst perspectives on market trends, competitors, technology developments, customer requirements and emerging opportunities • Provide actionable intelligence to Product, Product Marketing, Sales, Communications and senior leadership • Prepare executives and subject-matter experts for analyst interactions • Develop briefing documents, presentations, narratives, key messages, competitive context and anticipated Q&A • Establish objectives and KPIs for analyst engagement and report on progress and outcomes • Track analyst interactions, research inclusion, evaluation performance, analyst sentiment and market positioning • Evaluate analyst firm relationships and subscriptions and improve the analyst relations program

🎯 Anforderungen

• 5+ years of relevant experience in Analyst Relations, Product Marketing, Product Communications, Competitive Intelligence or another strategic technology marketing function • Demonstrated experience working directly with technology industry analysts and research firms • Direct relationships with analysts covering cybersecurity, infrastructure, data protection, MSPs or enterprise technology are a strong advantage • Strong understanding of B2B technology markets • Experience with analyst evaluations such as Gartner Magic Quadrants, IDC MarketScapes, Forrester Waves, Canalys Matrices or comparable research is highly desirable • Strong Product Marketing capabilities, including positioning, messaging, competitive analysis, market segmentation and go-to-market strategy • Ability to understand complex technology and translate technical capabilities into clear, credible and differentiated business narratives • Strong analytical skills and ability to turn analyst feedback, competitive intelligence and market research into actionable recommendations • Excellent written, verbal and presentation skills in English • Confidence working directly with senior executives and preparing and advising leaders for high-stakes external conversations • Strong relationship-building and influencing skills • Excellent project management skills and ability to manage multiple analyst relationships, evaluations and internal workstreams simultaneously • Proactive, self-directed working style with strong attention to detail and accountability for results • Experience in cybersecurity, endpoint security, data protection, backup and disaster recovery, SaaS, managed services/MSPs or enterprise software is strongly preferred • Successful completion of applicable criminal, education and identity background checks

🏖️ Vorteile

• Equal opportunity employer • Fair and genuine hiring process • Global “A-Team” culture focused on innovation, accountability, and impact • High-growth, fast-paced work environment • Continuous improvement culture

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