Senior Partner Lifecycle Marketing Specialist

🕒 vor 1 Monat

❄️ Minnesota – Remote

infoinfo

💵 $70.200 - $189.000 / Jahr

⏰ Vollzeit

🟠 Senior

🎡 Marketing

🗣️🇺🇸🇬🇧 Englisch erforderlich

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Arctic Wolf

1001 - 5000 Mitarbeiter

Gegründet 2012

Die Cybersecurity-Branche hat ein Wirksamkeitsproblem. Jedes Jahr entstehen neue Technologien, Anbieter und Lösungen, und doch sehen wir trotz dieser kontinuierlichen Innovation immer wieder prominente Sicherheitsverletzungen in den Schlagzeilen. Alle Organisationen wissen, dass sie bessere IT-Sicherheit benötigen, aber die unüberschaubare Vielzahl an Optionen lässt IT- und Security-Verantwortliche mit begrenzten Ressourcen ratlos zurück, wie sie vorgehen sollen. Bei Arctic Wolf ist es unsere Mission, Cyberrisiken durch effektive Security Operations zu beenden. Um dies zu erreichen, müssen Organisationen aus unserer Sicht drei zentrale Dinge tun:

Beschreibung

• Execute partner lifecycle marketing programs supporting partner recruitment, onboarding, activation, engagement, retention, and growth. • Develop and manage partner nurture campaigns, email communications, newsletters, and targeted engagement programs. • Support partner onboarding initiatives to accelerate time-to-first-opportunity and time-to-first-sale. • Drive participation in partner training, certifications, incentives, MDF programs, co-marketing activities, and partner events. • Partner with Channel Sales, Partner Enablement, and Marketing teams to identify lifecycle milestones and engagement opportunities. • Segment partner audiences by partner type, performance, engagement, geography, and business objectives. • Coordinate campaign execution through marketing automation, CRM, and partner management platforms. • Track, analyze, and report lifecycle metrics including engagement, activation, program adoption, pipeline contribution, and revenue impact. • Identify optimization opportunities from performance data and improve partner journeys and campaigns. • Support partner-facing webinars, virtual events, workshops, and enablement programs. • Maintain campaign documentation, reporting, and operational processes for scalability and effectiveness.

🎯 Anforderungen

• Bachelor's degree in marketing, Business, Communications, or a related discipline. • 2-5 years of experience in B2B marketing, lifecycle marketing, partner marketing, channel marketing, demand generation, or a related field. • Experience executing multi-channel marketing campaigns and nurture programs. • Experience working with marketing automation and CRM platforms. • Strong project management, communication, and organizational skills. • Demonstrated ability to analyze campaign performance and make data-driven recommendations. • Proficiency with Microsoft Office and marketing reporting tools. • Background checks are required for this position. • Offer may be conditioned on authorization to receive software or technology controlled under U.S. export control laws and regulations, if applicable.

🏖️ Vorteile

• Equity for all employees • Flexible time off and paid volunteer days • 401k match • Training and career development programs • Comprehensive private benefits plan including medical, mental health, dental, disability, life and AD&D, and value-added services • Robust Employee Assistance Program (EAP) with mental health services • Fertility support and paid parental leave • Variable incentive compensation • New hire equity grants • Accommodations for candidates and employees with disabilities and/or other specific needs where possible

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