Principal Account Manager – Measurement and ROI Strategy

🕒 vor 1 Monat

🇺🇸 Vereinigte Staaten – Remote

💵 $130.000 - $140.000 / Jahr

⏰ Vollzeit

🔴 Experte

💰 Account Manager

🦅 H1B-Visum-Sponsor

Dieses Unternehmen hat in der Vergangenheit H1B-Visa gesponsert.

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Bazaarvoice

WebsiteLinkedInAlle Stellen

1001 - 5000 Mitarbeiter

Gegründet 2005

🛍️ eCommerce

📣 Marketing

🤝 B2B

💰 €6.700.000 Post-IPO Equity im 2012-11

eCommerce • Marketing • B2B

Bazaarvoice ist eine führende Plattform für nutzergenerierte Inhalte (UGC), die Marken und Einzelhändler mit den Stimmen ihrer Kunden verbindet. Durch die Nutzung von UGC entlang der gesamten Verbraucherreise verbessert Bazaarvoice das Einkaufserlebnis und steigert den Umsatz durch echte Kundenbewertungen, Social-Media-Inhalte und zielgerichtetes Marketing. Das Unternehmen bietet eine Reihe von Lösungen einschließlich Produktsamplings, Social Commerce, Bewertungen und Rezensionen sowie Retail-Syndizierung an, um die Kundenzufriedenheit und -treue zu verbessern. Durch seine HarmonyAI-Engine und Bazaarvoice Vibe optimiert das Unternehmen Inhalt-Lieferketten und ermöglicht es Marken, die Kraft des Creator-Marketings zu nutzen. Von über 13. 000 Marken weltweit vertraut, hilft Bazaarvoice Unternehmen dabei, global zu expandieren, Produktdetailseiten zu optimieren und die Konversionsraten durch umsetzbare Einblicke und wettbewerbsfähige Benchmarking zu steigern.

Beschreibung

• Co-create comprehensive business plans with strategic partners, aligning data-driven insights with their revenue, growth, and operational goals. • Serve as the trusted, executive-level point of contact for top enterprise accounts. Elevate everyday conversations from tactical campaign delivery to high-impact business outcomes. • Co-lead Executive Business Reviews and strategic planning sessions, developing compelling narratives that connect program outcomes to the partner's broader goals. • Independently pull, aggregate, and validate disparate datasets from internal databases. • Measure the direct financial and brand ROI of sampling and creator campaigns. • Act as the internal architect for how we measure success. Master our proprietary ROI frameworks while proactively partnering with product marketing on competitor methodologies, A/B testing models, and market trends to ensure our tracking infrastructure remains best-in-class. • Design and monitor rigorous client success metrics, usage trackers, and data scorecards to track performance against shared partnership goals. • Partner closely with Sales and Account Management leadership on account planning, whitespace identification, and deal shaping to drive renewal/rebuy strategy. • Serve as the primary insights stakeholder to Product and Engineering teams. Translate complex partner reporting needs into precise technical requirements and specifications to automate and scale our data pipelines and internal ROI dashboards. • Package complex data into clear, concise, and visually compelling presentations/dashboards to be shared directly with clients. • Participate in strategic client meetings to present data findings, answer technical methodologies questions, and demonstrate product value.

🎯 Anforderungen

• Deep understanding of market research, consumer trends, and brand marketing • Deep analytical expertise with experience in gathering and interpreting data from numerous resources. • Very proficient with Excel, Powerpoint, Google Analytics, Postico, and Amazon Web Services • Superior organizational skills and attention to detail • Strong and effective communication, both written and verbal, with excellent presentation skills. • Experience with Database reporting and data visualization tools. • Excellent teamwork and interpersonal skills with a proven record of building strong relationships with key stakeholders. • Demonstrated thought-leadership with proven ability to influence strategies and achieve goals. • Desire to work in a fast-paced, ever-changing and sometimes ambiguous environment. • Must be driven, resourceful, curious, and a fast learner. • Ability to translate raw datasets into clean, digestible charts and scorecards. • Translating technical metrics (e.g., click-through rates, sentiment, impressions) into business value/revenue outcomes for the client.

🏖️ Vorteile

• Commitment to diversity and inclusion • Equal employment opportunities (EEO) • Flexible work arrangements • Professional development opportunities