Field Marketing Manager

🕒 vor 2 Monaten

🐊 Florida – Remote

🐊 Florida – Remote

⏰ Vollzeit

🟡 Mittelstufe

🟠 Senior

🎡 Marketing

👻 Geisterscore 32%

Was es bedeutet: wie wahrscheinlich diese Stelle offen bleibt, ohne dass aktiv eingestellt wird.So liest du es: 60 % oder höher heißt, wir halten das für einen Geisterjob. Niedrigere Werte sind weniger bedenklich.Wie wir werten: Dauer offen, Neuveröffentlichungen, offene Stellen vs Teamgröße, wie schnell Stellen geschlossen werden, und ob ein Gehalt angegeben ist.Hinweis: eine Schätzung aus öffentlichen Daten, kein Urteil über das Unternehmen. Echte Stellen können hoch punkten, nutze es also als Hinweis, nicht als Fakt.

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Cyera

WebsiteLinkedInAlle Stellen

201 - 500 Mitarbeiter

🏥 Gesundheitswesen

💼 Beratung

📦 Logistik

Healthcare • Consulting • Logistics

Cyera ist ein Pionierunternehmen mit Fokus auf Datensicherheit für Unternehmen, insbesondere in den Bereichen Data Discovery und Risikomanagement. Die innovative Plattform hilft Unternehmen, ihre Daten zu schützen, indem sie entscheidende Einblicke liefert: welche Daten vorhanden sind, wo sie gespeichert werden, wer darauf zugreifen kann und welche potenziellen Risiken bestehen. Cyera bietet eine umfassende Suite von Services, darunter Data Security Platform-Module, Data Loss Prevention (DLP), Identity and Access Management (IAM) und Data Breach Readiness. Die Lösungen des Unternehmens unterstützen Compliance, minimieren die Auswirkungen von Datenpannen und fördern das Unternehmenswachstum durch sichere Dateninitiativen. Von Unternehmen aus verschiedensten Branchen vertraut, befähigt Cyera seine Kunden, ihre wertvollen Datenbestände schnell und präzise zu schützen.

Beschreibung

• Support quality pipeline development and brand awareness in the LATAM region through field and channel marketing programs, events, and campaigns • Develop pipeline generation programs for large enterprise accounts • Create and deliver integrated regional marketing programs, including digital marketing, company events, third-party event sponsorships, direct mail, and teleprospecting • Collaborate with sales on pipeline coverage, acceleration, territory planning, and regional sales alignment • Partner with business development on targeting and lead follow-up prioritization and progression • Educate and enable the sales team on marketing activities • Measure and analyze field marketing performance against target plans • Manage regional field marketing budget and spend • Develop co-marketing plans with channel partners and alliances • Improve reach, conversion, velocity, value, and return metrics • Develop and implement messaging for individual accounts and account clusters • Manage event logistics and onsite execution, coordinating schedules, rooms, AV, catering, contracts, and BEO details with venues • Work with campaigns to develop webinar content for larger enterprise companies • Own projects end-to-end while working with field sales, channel, sales development, account management, business development, and cross-functional teams • Support the company’s mission to reinvent cloud-era data security and help businesses secure and use their data effectively

🎯 Anforderungen

• Minimum of five (5) years experience delivering enterprise Field Marketing and channel marketing excellence • Highly knowledgeable about demand generation and marketing best practices • Results-oriented with a passion for performance measurement and analytics • Experience delivering engagement programs that ensure successful customers who continue to renew and expand • Proven success executing programs and events that drive demand, deal acceleration, return, and exceptional attendee experiences • Content creation experience across messaging platforms, email, direct mail, digital ads, SDR scripts, and marketing assets • Experience developing regional and channel plans to support account-based marketing • Demonstrated ability to build effective working relationships with sales and marketing • Ability to travel up to 30% of the time • Must be fluent in Portuguese; Spanish fluency preferred • Bachelor's Degree with a Marketing or Business focus preferred, but not required • Ability to articulate market-specific value propositions and tailor them to program requirements • Strong understanding of tailored audience messaging and content creation • Experience in segmentation analysis, budgeting, and building business cases • Understanding of B2B sales cycles, demand creation, pipeline contribution, and sales opportunity acceleration • Strong grasp of marketing performance metrics and ROI • Knowledge of marketing to B2B buyers using white papers, case studies, webcasts, digital marketing, email, call downs, and direct mail • Experience with Asana, Splash, Salesforce, Marketo, and/or predictive analytics tools preferred • Integrated marketing content creation and implementation experience • Ability to understand company and product pitches and execute them in the field • Ability to convey information to internal and external audiences • Ability to write and deliver marketing-quality emails, presentations, and collateral • Exceptional event planning skills, including event contracts, BEO specifics, and differentiated attendee experiences • Recruitment planning for events and execution excellence • Ability to manage multiple projects, meet tight deadlines, and adapt to shifting priorities • Ability to lead cross-functional teams and influence regional marketing goals • Ability to evaluate and navigate complex problems • Revenue-generating mindset and ownership of pipeline outcomes

🏖️ Vorteile

• Ability to work remotely, with office setup reimbursement • Competitive salary • Paid holidays and sick time • Health, vision, and dental insurance • Potential merit increases based on individual or company performance, time in role, and other discretionary factors