
201 - 500 Mitarbeiter
Gegründet 1768
📚 Bildung
📱 Medien
Education • Media
Die Encyclopaedia Britannica, Inc. ist ein Verlag und digitales Referenzunternehmen, das maßgebliche, redaktionell kuratierte enzyklopädische Inhalte und Bildungsressourcen für Verbraucher, Schulen und Bibliotheken produziert. Es bietet Online-Abonnementdienste (Britannica Premium und Britannica Kids), multimediale Artikel, Videos, Spiele, Quizze sowie Referenz-APIs und Lizenzen für Syndizierung und den Einsatz im Lehrplan. Das Unternehmen kombiniert traditionelles enzyklopädisches Verlagswesen mit digitalen Produkten und Werkzeugen, um Lernen, Forschung und Lizenzierung von Inhalten zu unterstützen.
🕒 vor 2 Monaten
🇺🇸 Vereinigte Staaten – Remote
💵 $120.000 - $130.000 / Jahr
⏰ Vollzeit
🟠 Senior
🎡 Marketing
👻 Geisterscore 12%
🗣️🇺🇸🇬🇧 Englisch erforderlich
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201 - 500 Mitarbeiter
Gegründet 1768
📚 Bildung
📱 Medien
Education • Media
Die Encyclopaedia Britannica, Inc. ist ein Verlag und digitales Referenzunternehmen, das maßgebliche, redaktionell kuratierte enzyklopädische Inhalte und Bildungsressourcen für Verbraucher, Schulen und Bibliotheken produziert. Es bietet Online-Abonnementdienste (Britannica Premium und Britannica Kids), multimediale Artikel, Videos, Spiele, Quizze sowie Referenz-APIs und Lizenzen für Syndizierung und den Einsatz im Lehrplan. Das Unternehmen kombiniert traditionelles enzyklopädisches Verlagswesen mit digitalen Produkten und Werkzeugen, um Lernen, Forschung und Lizenzierung von Inhalten zu unterstützen.
• Develop and own the North America marketing strategy aligned to regional revenue, growth, and retention objectives. • Identify market opportunities, customer needs, competitive dynamics, and emerging trends. • Translate regional priorities into actionable marketing plans executed through the Global Marketing Center of Excellence. • Serve as the voice of the North American market within global planning and product launch discussions. • Partner closely with sales leadership to support new business growth across all education segments. • Collaborate with Customer Success teams to drive product adoption, renewals, and customer expansion opportunities. • Develop and refine sales enablement resources, messaging, and market insights. • Lead regional execution of major product launches and go-to-market initiatives. • Ensure campaigns, events, webinars, and customer communications reflect regional market needs. • Provide structured feedback to product and global marketing teams regarding customer response, objections, and market opportunities. • Monitor regional marketing performance, pipeline contribution, customer engagement, and campaign effectiveness. • Utilize data and reporting to identify opportunities for optimization and growth. • Partner with global marketing operations teams to improve attribution, funnel visibility, and performance measurement. • Support regional events, conferences, webinars, and strategic partnerships. • Engage with state partners, educational organizations, and key customer stakeholders to strengthen market presence and customer relationships. • Represent Britannica Education at industry events and customer engagements.
• 7+ years of marketing experience within EdTech, education publishing, SaaS, or related industries. • Demonstrated experience partnering closely with sales organizations to drive revenue growth. • Strong understanding of demand generation, customer lifecycle marketing, product marketing, and go-to-market strategy. • Experience supporting both acquisition and customer expansion initiatives. • Ability to influence cross-functional teams without direct management authority. • Experience presenting to stakeholders. • Strong analytical mindset with experience using data to drive business decisions. • Knowledge of the K–12 education market is a plus; experience in higher education is also a plus. • Willingness to travel for customer meetings, conferences, sales planning, and regional business activities.
• Compensation: 120000-130000 USD/year • Health Care Plan (Medical, Dental & Vision) • Retirement Plan (401k, IRA) • Life Insurance (Basic, Voluntary & AD&D) • Paid Time Off (Vacation, Sick & Public Holidays) • Family Leave (Maternity, Paternity) • Short Term & Long Term Disability • Training & Development • Work From Home
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