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Marketing Growth Specialist

Stelle nicht auf LinkedIn

🕒 vor 1 Monat

🇺🇸 Vereinigte Staaten – Remote

⏰ Vollzeit

🟡 Mittelstufe

🟠 Senior

📈 Growth-Marketing-Manager

🗣️🇺🇸🇬🇧 Englisch erforderlich

Woher diese Stelle stammt

Veröffentlicht auf der Karriereseite von EPR FireWorks, nicht über eine Jobbörse

Von Remote Rocketship zum ersten Mal gesehen vor 1 Monat

Noch offen auf der Website von EPR FireWorks. Geprüft vor 8 Stunden.

Logo of EPR FireWorks

EPR FireWorks

11 - 50 Mitarbeiter

Gegründet 2000

☁️ SaaS

🤝 B2B

🏛️ Regierung

SaaS • B2B • Government

EPR FireWorks ist ein cloudbasiertes All-in-one-Records-Management-System (RMS) für Feuerwehren und Rettungsdienste. Die Plattform zentralisiert Einsatzberichte (NERIS-kompatibel), elektronische Patientenberichte (ePCR, NEMSIS-3. 5-konform), Trainings- und Learning-Management, Hydranten- und Objektinspektionen, Geräte- und Arbeitsauftragslogistik, Personaleinsatzplanung, Community Engagement, Analytics und Compliance sowie Workflows für Mobile Integrated Health. Das System lässt sich an Feuerwehren und Rettungsdienste unterschiedlicher Größe anpassen, ist über jeden modernen Browser zugänglich und umfasst integrierte Analytics- und AI-Funktionen. Es wird von über 500 Behörden und Organisationen in 35 US-Bundesstaaten eingesetzt und durch einen in den USA ansässigen Support betreut.

Beschreibung

• Own marketing strategy and execution for conferences, tradeshows, and industry events • Plan event promotion, booth experiences, onsite execution, lead capture, and post-event follow-up • Plan and execute multi-channel campaigns across email, events, webinars, digital channels, and other growth programs • Build and optimize email campaigns, audience segmentation, nurture programs, webinar communications, and event follow-up • Manage webinars and digital programs from promotion and registration through execution, follow-up, and performance analysis • Partner with Sales to improve the path from marketing engagement to qualified conversations and pipeline • Track campaign performance, conversion rates, sourced and influenced pipeline, and channel effectiveness • Translate campaign results into recommendations for future investment • Maintain campaign processes, audience lists, attribution, CRM hygiene, and reporting with Sales and Revenue Operations • Support co-marketing opportunities with strategic partners, including joint launches, webinars, events, and campaigns • Collaborate with Sales, Product, Customer Success, and the VP of Marketing on campaigns and go-to-market initiatives • Own programs from concept through measurement, coordinating audiences, messaging, channels, timelines, follow-up, and reporting

🎯 Anforderungen

• 0-3 years of experience in growth marketing, demand generation, integrated marketing, event marketing, or B2B SaaS marketing • Demonstrated experience planning and executing multi-channel campaigns from strategy through measurement • Strong experience with B2B events and tradeshows, including planning, onsite execution, lead generation, and follow-up • Willingness and ability to travel throughout the year for industry conferences, events, and company initiatives • Strong email marketing and campaign management skills, including segmentation, nurture, testing, and performance analysis • Ability to connect marketing activity to measurable outcomes including engagement, qualified opportunities, pipeline, and revenue • Strong project management skills with the ability to manage multiple campaigns, events, and deadlines simultaneously • Comfortable working within CRM, marketing automation, webinar, analytics, and campaign management platforms • Data-driven, curious, and comfortable testing new approaches and continuously improving performance • Experience in B2B SaaS, GovTech, public safety, or another complex B2B market is preferred • Hands-on marketing approach, combining campaign planning and execution • Ability to make decisions, execute quickly, and adjust based on results • Ability to represent EPR alongside customers, prospects, partners, and the Sales team • Commercial understanding of marketing contributions to pipeline and revenue • Ability to manage detailed execution while maintaining broader growth objectives • Clear communication, ownership, follow-through, and collaborative working style • Interest in automation and AI for marketing productivity and performance

🏖️ Vorteile

• Remote work arrangement • Travel for industry events and conferences • Opportunity to work with a cloud-based unified records management and operations software platform • Collaboration with Sales, Product, Customer Success, and Revenue Operations • Opportunity to use automation and AI to improve marketing productivity and performance

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